Sales Associate

Position Overview

The Sales Associate plays a key role in representing the brand by driving sales and delivering outstanding customer service. Responsibilities encompass maintaining store presentation, supporting visual merchandising initiatives, and assisting with retail operations as delegated by Store Management.

Key Duties

• Welcome customers warmly and guide them in choosing products suited to their needs.
• Engage proactively to convert browsers into purchasers.
• Promote the company’s loyalty program to foster repeat business.
• Deliver exemplary service following the company’s GUEST approach (Greet, Understand, Explain, Sell, Thank).
• Maintain up-to-date knowledge of various group brands to recommend effectively and create cross-selling opportunities.
• Provide detailed information on product features, benefits, materials, and care instructions.
• Present a polished, professional image consistently.
• Be adaptable and prepared to work extended hours during busy sales periods.
• Keep product knowledge current to prevent stock loss and offer accurate advice.
• Arrange merchandise attractively according to store layout and visual merchandising guidelines.
• Follow stock management procedures meticulously, especially for clearance items.
• Keep precise records of inventory movements.
• Upsell and cross-sell products to enhance sales.
• Possess thorough knowledge of inventory and promotions to communicate effectively to customers.
• Operate the Point of Sale system efficiently for billing and processing transactions.
• Balance cash registers accurately at shift start and end.
• Handle payments via cash, credit card, vouchers, or automatic debit with precision.
• Issue correct receipts, refunds, and change to customers.
• Maintain awareness of store security and enforce loss prevention policies.
• Replenish and reorganize sales floor stock to ensure continuous product availability.

Qualifications and Skills

Applicants should ideally hold a bachelor's degree and demonstrate strong communication and interpersonal skills to enhance the customer experience. Prior sales experience is advantageous.