Business Development Representative

Role Overview

The Business Development Representative (BDR) is a key contributor to the sales and marketing efforts at LSEG, located in Frankfurt, Germany. This role primarily supports German-speaking clients and prospects, focusing on identifying, qualifying, and creating sales opportunities within specific target accounts fitting LSEG’s Ideal Customer Profile. Fluency in German and strong English communication abilities are essential.

Key Responsibilities

• Conduct thorough research on target accounts to understand their business challenges and motivations for adopting LSEG’s services and products.
• Proactively identify relevant contacts within each target account aligned with campaigns or growth prospects.
• Manage prioritised outbound communications across accounts, financial institutions, client categories, and regions.
• Utilize sales tools and systems effectively, including CRM, sales automation, and predictive marketing platforms.
• Generate qualified sales opportunities through outreach and engagement in German and English.
• Collaborate closely with local and regional sales teams to facilitate account planning and opportunity development in German-speaking markets.

Additional Responsibilities

• Develop and maintain productive relationships with stakeholders in sales, marketing, and operations to support target account growth and collaboration.
• Continuously expand knowledge of LSEG’s products and services through education, networking, and events.
• Identify market trends and convert insights into outbound marketing and prospecting campaigns.
• Advocate for LSEG’s brand and solutions to reinforce market position internally and with clients.

Required Qualifications and Skills

• Fluency in German is mandatory for engaging with German-speaking customers and prospects professionally.
• Strong command of English to collaborate effectively with global and regional teams.
• Excellent telephone and remote communication skills to clearly convey business benefits and secure qualified opportunities.
• Ability to deliver excellent customer experience through client-focused interactions and established methodologies.
• High resilience and persistence to maintain frequent outreach efforts despite rejection.
• Capability to succinctly explain LSEG’s products and services, fostering client curiosity.
• Experience in a fast-paced lead generation setting, preferably within financial services marketing or IT.
• Background in sales, training, or customer service involving high-volume inbound/outbound calls and demanding revenue objectives.

About LSEG

LSEG is a prominent global financial market infrastructure and data provider, committed to promoting financial stability and sustainable economic growth. The organization embraces integrity, partnership, excellence, and change as core values guiding everyday actions. With a workforce of 25,000 across 65 countries, LSEG fosters a diverse and inclusive culture valuing individuality and collaboration.

Additional Information

LSEG is an equal opportunity employer that accommodates diverse needs and does not discriminate based on various protected characteristics. The company promotes sustainability through partnerships and charitable initiatives. Employees have access to benefits including healthcare, retirement planning, paid volunteer days, and wellbeing programs. For privacy practices concerning candidate data, applicants are referred to LSEG’s privacy notice.