Business Development Representative

About the Role

FoodChain ID is a global authority in optimizing technical services related to food safety, quality assurance, compliance, and supply chain oversight. We are looking for a motivated Business Development Representative to drive growth in the Indian market by actively generating sales leads, cultivating customer relationships, and enhancing our local market presence through innovative outreach methods.

Key Responsibilities

• Manage and follow up on inbound marketing-qualified leads (MQLs) from the Indian region, ensuring timely engagement, proper qualification, and advancing prospects through the sales funnel.
• Conduct consultative conversations with potential clients to identify their challenges and requirements related to food safety, quality, compliance, supply chain, and technical services, converting inquiries into meaningful discovery calls.
• Be accountable for meeting assigned discovery call targets, with performance assessed based on the number of qualified calls conducted.
• Collaborate closely with Account Executives, Technical Services teams, and India leadership to coordinate outreach efforts, present the right solutions, and guarantee seamless transition of qualified leads.
• Partner with the Marketing Team to enhance lead conversion from campaigns and events and provide insights to improve the quality and effectiveness of MQLs.
• Develop and oversee automated outreach sequences and follow-up workflows using Apollo to enhance engagement metrics such as lead response speed and conversion rates.
• Maintain comprehensive records of activities, leads, events, and campaign outcomes in Salesforce CRM.
• Manage the India-specific LinkedIn account by creating and scheduling approved posts to maintain active local presence.

Qualifications and Skills

• Reside in India with solid understanding of the regional business landscape to support customers across relevant time zones.
• At least 1 year of experience in business development, sales, sales development, marketing, or related commercial functions, ideally within technical services, SaaS, technology, food, or manufacturing sectors.
• Demonstrated capability in cold outreach and pipeline development that does not rely solely on pre-qualified contact lists, comfortable interacting with both commercial and technical stakeholders.
• Proficiency with tools such as Salesforce, Apollo or Salesloft, ZoomInfo, LinkedIn, or similar platforms for prospecting and social media engagement.
• Strong analytical and creative problem-solving skills, able to work independently and across different time zones while optimizing activities based on performance data.
• Excellent written and verbal communication skills with the ability to build rapport, pique interest among new prospects, and craft compelling localized communications for social media and events.
• Knowledge of the food and beverage industry, especially in areas related to food safety, quality, compliance, or technical services, is advantageous but not mandatory.

Reporting Structure

This position reports directly to the Managing Director – India and works in close partnership with the Growth Marketing Director and the Global Marketing Team.