Sales Development Representative - B2B SaaS Fintech

About Landytech

Landytech powers Sesame, an investment management platform designed for family offices, trust companies, private banks, and sophisticated asset owners to gain a unified and dependable view of their wealth. The platform consolidates data from over 500 custodians, offers institutional-grade analytics, automates investment reporting, and supports collaborative workflows without spreadsheet confusion. Landytech is a dynamic, high-growth B2B fintech backed by Aquiline Technology Growth, with offices located in London, Paris, and Pune. Joining Landytech means becoming part of a driven team addressing challenging problems in investment technology.

Role Overview

The Sales Development Representative (SDR) will develop and advance a qualified sales pipeline. Operating within the Marketing department and reporting to the VP of Marketing, the role involves close collaboration with Sales, Growth, Product Marketing, and Partnerships teams. This is a hybrid position based in London.

This SDR role emphasizes consultative, account-focused outbound and inbound lead qualification targeting senior decision-makers in family offices, trust companies, and private banks. The candidate must demonstrate strong commercial acumen, confident communication skills, and the ability to credibly represent Landytech.

Key Responsibilities

• Quickly and effectively qualify inbound leads including demo requests and website inquiries.
• Conduct targeted outbound campaigns with a personalized approach focusing on ideal customer profile accounts.
• Schedule qualified sales meetings and ensure steady follow-up to progress conversations.
• Deliver comprehensive handoffs to Sales, supplying detailed context and clear next steps.
• Contribute to ABM campaigns, event participation, and post-campaign follow-up to convert interest into pipeline opportunities.
• Represent Landytech professionally during prospect conversations and select events.
• Maintain accurate and up-to-date data in HubSpot CRM, ensuring correct routing of leads and opportunities.
• Participate in testing new channels and messaging strategies, prioritizing successful tactics.
• Identify repetitive tasks suitable for automation and assist in optimizing SDR workflows alongside Marketing and Sales teams.
• Use the company’s GTM technology stack—including HubSpot, sequencing, website chat tools, and AI workflows—to streamline productivity without compromising judgement.

Candidate Profile

• Confident, articulate communicator with experience engaging senior financial services stakeholders.
• Highly organized and dependable in managing follow-ups and pipeline progression.
• Proficient with CRM and sales automation tools, specifically HubSpot preferred.
• Enthusiastic about leveraging AI, automation, and process design to enhance sales effectiveness.
• Analytical mindset capable of identifying process inefficiencies and implementing practical improvements.
• Comfortable in a lean GTM team environment without strict reliance on rigid guidance.
• Fluent English speaker; additional languages considered a plus.

Experience Requirements

• Minimum 2 years of experience in sales development, business development, or a similar commercial role, preferably within B2B SaaS.
• Background in financial services or fintech is advantageous but not essential, provided the ability to learn complex offerings and conduct credible conversations.
• Familiarity with sequencing/prospecting platforms, routing tools, website chat solutions, or AI-driven workflows is a strong benefit.

What This Role Is Not

• Not a high-volume, script-based SDR position measured by call or email quantity.
• Not solely a software engineering or revenue operations role with limited direct prospect interaction.
• Not dependent on a fully documented enterprise playbook to begin work.

Why Join Landytech?

• Strong international growth with expansion underway.
• Early opportunity for responsibility and stock option grants following probation.
• Clear advancement pathways into senior sales development, Sales, Marketing, or GTM system roles.
• Access to expertise through direct engagement with market veterans.
• Collaborative environment working closely with multiple teams.
• Transparent culture featuring shared dashboards, KPIs, and executive Q&A sessions.

Benefits

• Work in an innovative fintech transforming investment reporting.
• Hybrid working model with two days onsite at London office.
• Stock options, bonus, and commission plans aligned with role.
• Private medical insurance covering employee and family members through Bupa.
• Participation in pension scheme via NEST.
• Additional perks including Cycle to Work scheme, gym allowance, office refreshments, and regular social events.