Business Development Specialist

Overview

We seek a motivated and goal-focused Business Development Specialist to expand our client base. Candidates with a background in Business Development, B2B Sales, Lead Generation, or Client Acquisition, especially within Influencer Marketing or Digital Marketing agencies, are highly desirable.

Primary Responsibilities

• Identify and cultivate new B2B business opportunities using LinkedIn, email, calls, referrals, and related channels.
• Research and pinpoint brands and businesses that could benefit from our influencer and digital marketing services.
• Approach potential clients to present and explain our services.
• Assess client needs and propose appropriate marketing solutions.
• Deliver sales presentations and client meetings effectively.
• Manage the entire sales cycle from lead generation to closing deals.
• Develop and sustain strong relationships with prospective and existing clients.
• Maintain regular follow-ups with leads and keep an updated sales pipeline.
• Draft proposals and collaborate with internal teams to onboard clients smoothly.
• Meet and strive to exceed monthly and quarterly business development goals.
• Stay informed about industry trends, competitors, and emerging opportunities.

Candidate Requirements

• 1 to 3 years of experience in Business Development, B2B Sales, Lead Generation, or Client Acquisition.
• Familiarity with Influencer Marketing or Digital Marketing agencies is preferred.
• Strong grasp of digital and influencer marketing services.
• Excellent skills in communication, pitching, negotiation, and delivering presentations.
• Practical experience in B2B lead generation and client acquisition.
• Capability to work towards sales targets while managing multiple prospective clients.
• Persistent follow-up skills and ability to build lasting client relationships.
• Proficient in LinkedIn, email outreach, and other lead-generation strategies.
• Preference given to candidates located in Bengaluru.

Preferred Profile

• Current or former experience in Influencer Marketing or Digital Marketing agencies.
• Success in selling marketing services to brands and businesses.
• Documented history of generating and converting B2B leads effectively.
• Strong aptitude for client engagement and sales pitching.
• An existing network of brand or client contacts is advantageous.