AI Designer / Creative Technologist

Job Overview

Utilize generative AI technologies along with traditional design expertise to create polished content that meets the standards set by the Creative Director. This role involves designing campaign visuals, social assets, concept pieces, and adapting materials to various formats.

Key Responsibilities

• Create campaign visuals, social media content, environmental backgrounds, seasonal graphics, event materials, and short video or motion pieces using AI-assisted design techniques.
• Integrate AI-generated scenes and elements with real photography of food, products, and interior spaces.
• Ensure every AI-assisted asset complies with brand guidelines and appropriate typography.
• Develop conceptual visuals, mood boards, and mock-ups for campaigns, menus, physical installations, and new store outlets.
• Illustrate shoot concepts to guide photographers, videographers, and the Creative Director prior to production.
• Adapt finalized master assets to different formats, sizes, languages, and outlets efficiently using AI-driven and automated workflows.
• Deliver complete asset packages to digital marketing teams and relevant outlets.
• Create and document prompts, templates, and automations that streamline repetitive production tasks for future use.
• Adhere to ethical AI usage by avoiding generation of food/dish images, likenesses of individuals without consent, and unlicensed tool usage.
• Maintain meticulous records of prompts, AI models, and source materials used in published content, along with necessary disclosures.
• Assess AI tools, recommend appropriate licenses, and conduct training sessions for designers and media production colleagues including photographers and videographers.

Education and Experience

• A bachelor's degree or diploma in Graphic Design, Digital Media, or a related field is required.
• A minimum of three years of professional experience in design is expected.
• A portfolio showcasing both traditional design projects and finalized outputs created through generative AI is essential.

Technical Skills and Qualifications

• Proficiency with cutting-edge generative image and video tools, covering prompt development, consistent styling, inpainting, and enhancement techniques.
• Advanced skills in Adobe Creative Cloud applications.
• Knowledge of legal aspects including copyright, licensing for models, and required disclosures pertaining to AI-generated content.
• Fluent English communication abilities.

Additional Advantages

• Experience in motion graphics or video editing enhances candidacy.
• Familiarity with scripting or automation processes is beneficial.
• Arabic language skills are considered a plus.