Sales Development Representative

About the Role

We are seeking an energetic Sales Development Representative (SDR) skilled in cold calling, networking, engaging within communities, email outreach, and chat interactions to generate and nurture leads, driving the sales pipeline from start to finish.

Job Description

Location: Chennai
Experience: Minimum 3 years

Key Responsibilities

• Identify key accounts and decision-makers through account mining and persona mapping to personalize outreach.
• Conduct market research to discover new business opportunities.
• Engage in outbound sales activities including cold calling, emailing, and connecting with prospects on LinkedIn and other platforms.
• Participate in online communities and networking groups to build and maintain relationships.
• Develop and execute outreach strategies to nurture leads effectively.
• Articulate value propositions by understanding customer pain points and researching industry trends and competitors.
• Align service offerings to match customer requirements.
• Qualify leads, schedule meetings for the sales team, and maintain CRM records diligently.
• Collaborate with sales and marketing teams to optimize campaigns.

Requirements

• Must have experience with ERP, CRM, Cloud, and AI technologies.
• Strong grasp of B2B sales techniques, prospecting methods, and positioning strategies.
• Proven ability in cold calling, networking, and outbound lead generation.
• Proficiency with email and chat-based sales engagement.
• Excellent communication and interpersonal abilities.
• Familiarity with sales tools, CRM software, and market research resources.

Preferred Qualifications

• Experience in enterprise or SaaS sales.
• Strong analytical and problem-solving skills.
• Understanding of account-based marketing (ABM) strategies.
• Exposure to US and Canadian markets.
• Availability to work night shifts and willingness to work from the office.