Sales Development Representative - US Market

About the Role

Docxster, a document-first AI workflow automation platform, is seeking a Sales Development Representative (SDR) to join their Bangalore office on a full-time basis. This role involves working US hours from 6:00 PM to 3:00 AM IST, Monday to Friday, focusing on outbound sales targeting the US market.

Docxster automates document processing by integrating with communication platforms and extracting data across 50 languages, primarily serving operations-heavy domains such as customs broking, freight, and logistics.

Key Responsibilities

• Learn and analyze one industry at a time to understand operational workflows and document-related challenges affecting costs and efficiencies.
• Conduct competitive research of existing software tools used by prospects, identifying where Docxster complements or replaces current solutions.
• Monitor market signals indicating buying intent including new trade developments, regulatory pressures, ERP deployments, and staffing changes.
• Identify and prioritize target companies using platforms like LinkedIn Sales Navigator, Apollo, and industry directories, applying ideal customer profiling to focus efforts.
• Maintain accurate contact databases with updated decision-maker information.
• Execute multi-channel outbound outreach including cold calls, emails, LinkedIn messages, and voicemails with relevant, personalized communication.
• Handle objections persuasively and qualify prospects thoroughly to ensure meetings are productive for Account Executives.
• Conduct discovery conversations to gather detailed business insights, including pain points, decision processes, budgets, and success criteria, and relay clear context to sales colleagues.
• Serve as the voice of the market, providing feedback on prospect behavior, objections, competitor activities, and messaging effectiveness to marketing, product, and leadership teams.
• Maintain disciplined record-keeping in CRM and sales engagement platforms, participate in pipeline reviews, and communicate progress and improvements.

Candidate Requirements

• 1 to 2 years experience as SDR or BDR selling software/SaaS to US-based customers with proven success in outbound activities.
• Proficiency in cold calling, emailing, LinkedIn outreach, and booking qualified sales meetings.
• Excellent verbal and written English communication skills suitable for engaging US prospects.
• Experience using tools like LinkedIn Sales Navigator, Apollo, ZoomInfo for account research and prospect list building.
• Familiarity with CRM and sales engagement software such as Salesmate, HubSpot, Salesforce, Lemlist, Outreach, or Salesloft.
• Capability in objection handling and conducting brief discovery discussions.
• Availability to work onsite in Bangalore following US business hours (6:00 PM - 3:00 AM IST, Monday to Friday).

Preferred Qualifications

• Background in logistics, freight forwarding, customs brokerage, supply chain, or manufacturing industries.
• Knowledge of ERP, TMS, workflow automation, or document-intensive processes.
• Experience engaging operations executives such as COOs, VPs of Operations, and Directors of Logistics.
• Demonstrated ability to refine messaging, outreach sequences, or sales processes to improve outcomes.

Work Style and Attributes

• Curiosity to deeply research prior to outreach.
• Structured problem-solving approach with clear communication.
• Strong ownership mindset and proactive problem solving.
• Confidence to defend ideas and embrace feedback constructively.
• Resilience and discipline maintaining consistent activities despite challenges.
• Excellent communication skills across phone, written, and presentations.

Additional Information

• Employment Type: Full-time Permanent
• Location: Bangalore, India (On-site only)
• Shift: US business hours (6:00 PM to 3:00 AM IST), Monday through Friday
• Salary: Approximately INR 1500000 per annum commensurate with experience
• Industry Focus: Initially customs broking with potential to expand into other verticals
• Opportunity to contribute directly to building a US outbound sales engine with executive-level interaction