Performance Solutions Lead

About Pinterest

Pinterest is a global platform where millions seek creativity, inspiration, and planning ideas for lasting memories. The company embraces innovation, diversity, and flexibility to empower its employees to excel and grow.

Pinterest integrates AI deeply to enhance creativity and impact, emphasizing clear communication and thought process in its hiring approach.

Role Overview

The Performance Solutions Lead will champion advertiser and seller success by driving engagement with priority products and innovating best practices. This role involves partnering across sales, product, and engineering teams in a dynamic, start-up-like environment requiring adaptability, analytic focus, strong work ethics, and a positive attitude. The ideal candidate combines strategic insight with hands-on technical proficiency to resolve revenue-impacting issues.

Team & Mission

Embedded in the GTM Operations and Strategy group, Performance Solutions guides ad campaign effectiveness through strategic leadership, operational excellence, and technical support, aiming to enhance client ROI, optimize workflows, and innovate data-driven standards.

Key Responsibilities

• Master Pinterest campaign best practices and Ads Manager tools to become the regional expert on performance-related strategies.
• Act as the technical liaison for sales teams to launch lower funnel campaigns, including eCommerce and performance automation products.
• Mobilize sellers to promote new performance products integrated with robust campaign strategies.
• Analyze extensive Ads Manager and client data to identify and exploit performance opportunities.
• Support pre-launch stages of performance products through alpha/beta testing, ensuring their success.
• Simplify complex processes and technology into accessible insights for non-technical audiences.
• Participate in global subject matter expert groups aiding new product introductions and technical integrations.
• Serve as a key resource for leadership on account planning, shopping strategy, and revenue growth focused on lower funnel performance.
• Deliver strategic leadership to top clients, facilitating adoption of new products and structuring A/B testing learning plans.
• Identify client challenges and propose solutions involving systems, processes, or people improvements.
• Customize best practices to regional markets and communicate feedback to stakeholders.

Candidate Profile

• At least 8 years in digital marketing, ad technology, and ad operations roles.
• Minimum 5 years of client-facing and hands-on experience managing ad tech platforms or campaigns.
• 5+ years specializing in performance marketing within agencies, tech vendors, or in-house positions.
• Experience in selling or advocating for performance products internally or externally.
• Skilled in tagging, tracking quality assurance, and technical familiarity with HTML, CSS, and JavaScript.
• Deep knowledge of digital advertising media sales, campaign optimization, and analytic problem solving.
• Technical expertise in Search, Shopping, Display, and Social advertising technologies.
• Practical experience with API integrations such as Conversion API.
• Proficiency in web analytics platforms (e.g., GA4), mobile measurement partners (e.g., AppsFlyer), and e-commerce strategies focused on retail business.
• Strong analytical, structured, and detail-oriented thinking with an ability to handle both conceptual frameworks and technical details.
• Exceptional communication skills adaptable to diverse audiences, including engineers, sales teams, and senior leaders.
• Fluency in both business Mandarin and English is mandatory.
• Ability to thrive in a fast-paced, autonomous environment by proactively sourcing information and delivering results independently.
• Bachelor’s degree or equivalent professional experience relevant to the field.

Additional Details

Relocation: This position does not provide relocation support. The in-office collaboration model encourages hybrid work with approximately two days weekly onsite in or near Singapore City to facilitate teamwork and coordination.

Equal Opportunity

Pinterest is committed to equal employment opportunities and considers all qualified applicants regardless of protected characteristics or background. Accommodations are available upon request.