Performance Media Specialist
Sydney, New South Wales, Australia · Full Time
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- Experience
- 4+ yrs
- Salary
- AUD 110,000 – AUD 110,000 / year
- Openings
- 1
- Posted
- 1 week ago
- Work mode
- In office
- Resume
- Required to apply
Where you'll work
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Job description
About the Role
Join a dynamic digital and eCommerce team within a globally recognised brand that is rapidly expanding across Australia and New Zealand. This position offers hands-on responsibility for managing and optimising paid media campaigns directly impacting digital growth and commercial results. The role is based in Sydney's Central Business District and offers a competitive salary package including $110,000 plus superannuation, plus additional perks like generous product discounts and extra annual leave.
Key Responsibilities
- Lead the strategy, management, and optimisation of paid search and shopping campaigns at scale.
- Handle campaign budgets, bid management, audience targeting, and performance analytics to drive traffic and revenue growth.
- Collaborate closely with eCommerce and marketing teams to align campaigns with commercial priorities and promotional activities.
- Utilise data analysis, testing, and commercial insights to continuously enhance campaign performance.
- Stay informed of emerging advertising technologies, formats, and platform capabilities to push performance innovation.
- Manage Google Merchant Centre product feeds and optimise their integration within paid media campaigns.
Qualifications and Experience Required
- Minimum of four years experience in paid media management.
- Strong practical expertise in paid search campaign management and optimisation.
- Experience with eCommerce platforms and campaigns is highly preferred.
- Proficient in Google Ads and Google Merchant Centre tools.
- Familiarity with campaign setup aspects like bid management, audience targeting, and performance analysis.
- Experience working with platforms such as GA4, Looker Studio, or Search Ads 360 (SA360) is a distinct advantage.
- Ability to analyse data rigorously and translate findings into actionable marketing strategies.
- A committed test-and-learn approach fostering continuous improvement in campaign outcomes.
Additional Information
For further details or to express interest in this role, you may contact the recruitment lead at the provided phone numbers or email. Candidates applying grant permission for their application to be shared with the client for consideration in relation to this vacancy.