Manager, Performance Marketing SEM

About Klook

Klook is a premier pan-Asia Pacific platform dedicated to digitizing travel experiences and making them accessible worldwide. Our goal is to develop the digital infrastructure that powers the global experience economy, enabling merchants to share their passions and travelers to uncover the essence of their destinations.

We operate a mobile-focused, curated platform presenting varied experiences across global locales. As passionate global citizens, Klook's team passionately creates memorable journeys for travelers while fostering a joyful internal culture guided by our six core values:

• Customer First
• Push Boundaries
• Critical Thinking
• Build for Scale
• Less is More
• Win as One

We constantly strive for excellence and are excited about limitless opportunities in travel's evolving landscape. Join us in this exciting journey!

Role Overview

Position: Manager, Performance Marketing SEM

Department: Marketing

Seniority: Manager level

Type: Full-time employment

Primary Responsibilities

• Lead and shape the global SEM and Performance Max (PMax) strategy for Hotel and Car Rental segments, owning the profit and loss accountability and balancing aggressive growth with operational efficiency.
• Deliver comprehensive performance reports and insights for senior leadership through monthly and quarterly business reviews, transforming complex data into clear, actionable business intelligence and forecasts.
• Collaborate across functions as the main performance marketing liaison with Product, Technology, and Supply teams to ensure marketing initiatives inform product development and inventory is accurately displayed in advertising.
• Advance marketing technology through automation and AI, partnering with R&D and Data Science teams to maintain our technical edge.
• Maintain operational excellence by conducting in-depth account audits, troubleshooting advanced SEM challenges, and coaching junior team members in sophisticated SEM strategies.
• Manage relationships with external partners like Google, ensuring early access to platform features and alphabets/betas.
• Provide leadership and mentorship to a small team of specialists, fostering a culture centered on experimentation, data-driven decision-making, and performance excellence.

Candidate Profile

• Bachelor’s degree in quantitative or business-related disciplines such as Mathematics or Business Analytics.
• 6 to 8+ years of professional experience in Search Engine Marketing (SEM).
• Proven track record in mentoring or managing small teams or individuals.
• Strong commercial insight supporting clear articulation of channel performance impact on business growth.
• Analytically minded, intellectually curious, data-driven, and open to innovative problem-solving methods.
• Fluent in written and spoken English; proficiency in Mandarin considered a strong advantage.
• Basic knowledge or experience in SQL and programming is beneficial.

Diversity and Employment Terms

Klook is committed to equal opportunity employment and welcomes candidates from all backgrounds, fostering an inclusive and supportive workplace where everyone can thrive.

Note: Klook does not accept unsolicited resumes from staffing agencies or recruiters without explicit prior written approval and valid contractual agreements.