- Experience
- 6+ yrs
- Salary
- —
- Openings
- 1
- Posted
- 2 days ago
- Work mode
- In office
- Education
- MBA or BTech from Tier 1 colleges preferred
- Resume
- Required to apply
Where you'll work
Sign in to tell us what does and doesn't work for you here — it sharpens every match we show you.
Job description
About noon
noon is a major e-commerce company focused on serving the Middle East market. Designed specifically for the people living in this region, noon is continuously innovating to redefine shopping experiences for millions of customers.
Role Overview
As a Lead Product Manager on our Consumer Product team based in Dubai, you will be responsible for ensuring our product launches not only happen but resonate well with our audience. You will combine strategic planning with energetic execution to ensure that new features gain significant traction upon release.
Key Responsibilities
- Strategize and execute product launch plans including messaging, audience targeting, channel selection, and success metrics.
- Curate marketing campaigns that maintain consistent storytelling across social media, in-app platforms, owned media, and offline channels.
- Collaborate with growth and commercial teams to maximize outreach and ensure wide feature adoption across markets and product categories.
- Partner with product managers to monitor and enhance adoption rates, iterating launch strategies based on customer feedback and performance data.
- Keep abreast of regional industry trends and competitive landscape, capitalizing on emerging opportunities to optimize launch effectiveness.
- Market all aspects of the product, including business and growth facets, to ensure comprehensive awareness and success.
Experience and Qualifications
- A minimum of 6 years experience in product marketing, growth marketing, branding, or social media, ideally within e-commerce, marketplaces, or consumer apps.
- MBA or BTech degree from top-tier educational institutions preferred.
- Demonstrated track record of independently managing product launches with measurable positive outcomes.
- Proven ability to create original marketing content including videos, posts, and activations.
- Deep understanding of social media dynamics across platforms like Instagram, TikTok, YouTube, Snapchat, Twitter (X), and WhatsApp, with comfort using AI tools for content generation.
- Strong product sense to effectively collaborate with product managers as a trusted partner rather than a downstream contributor.
Ideal Candidate Profile
- Combination of creative intuition and executional speed; able to identify shareworthy ideas and produce initial versions rapidly.
- Data-driven mindset: honest assessment of launch results prioritizing effectiveness over appearance.
- Keen attention to launch experience, with a passion for making features engaging beyond simply being live.
Join us and help realize the full potential of our products by making impactful product launches that connect with customers.