Integrated Marketing Operations Manager - Global Payment

Team Overview

The Global Payment team at ByteDance delivers comprehensive payment solutions encompassing payment acquisition, disbursements, transaction monitoring, payment method administration, currency exchange, accounting, and reconciliations. This ensures seamless and secure payment experiences across ByteDance platforms, including TikTok.

Aligned with the company's vision for global expansion, the team is focused on developing a platform to facilitate cross-border payment solutions across the swiftly growing ByteDance products and services worldwide. This role presents an exciting chance to influence operations on a global scale for all ByteDance business applications.

Key Responsibilities

• Conduct analysis leveraging industry trends, market data, and user insights to develop and execute comprehensive long-term campaign strategies for international credit payment services (Buy Now, Pay Later - BNPL), incorporating critical milestones, key promotional events, and relevant hotspots to drive GMV growth.
• Develop and manage an operational framework covering the complete lifecycle of BNPL user segments—encompassing acquisition and engagement—tailored specifically to different scenarios. Establish marketing touchpoints, tools, and benefits repositories aimed at enhancing conversion rates.
• Oversee and evaluate the performance and attribution of existing traffic sources and daily operations. Proactively explore and foster partnerships with internal teams and external entities to broaden traffic acquisition avenues. Collaborate closely with marketing departments to launch innovative growth initiatives and strategies.

Work Arrangement

This position is based onsite in Singapore with a mandatory five-day in-office working schedule.

Candidate Qualifications

• Bachelor's degree or higher with a minimum of 3 years of experience in user growth operations or integrated marketing operations, specifically within the BNPL payment sector or e-commerce industry.
• Strong logical reasoning and business acumen; self-motivated with a results-driven approach; adept team collaborator capable of proactively driving cross-business partnerships.
• Proven ability to independently manage projects, exceptional program design capabilities, and a keen sensitivity to data. Strong proficiency in integrating diverse resources.
• Excellent communication and negotiation skills, with an ability to work collaboratively across various departments. Personal drive, creativity, accountability, and experience formulating marketing strategies are essential.
• High proficiency in data analysis, enabling effective identification and resolution of issues through interpreting operational data.
• Preferred: Over one year of managerial experience leading a team.

About ByteDance

Established in 2012, ByteDance's mission is to inspire creativity and enrich life. The company operates a broad product portfolio including TikTok, Lemon8, CapCut, Pico, and China-specific platforms such as Toutiao, Douyin, and Xigua, facilitating easy and enjoyable content creation and consumption worldwide.

Why Work at ByteDance

ByteDance fosters an inclusive culture that values creativity, diversity, and impact. Employees are encouraged to lead with curiosity and humility while working in a fast-paced environment with an "Always Day 1" spirit that drives continuous innovation and meaningful achievements for the company and its global users.

Diversity & Inclusion

ByteDance is committed to maintaining an inclusive workplace where people’s diverse skills, experiences, and viewpoints are respected. Celebrating diversity is core to the company's mission to enrich life and inspire creativity across global communities.