Expert Lead Performance Marketing

About WPP Media

WPP is a trusted growth partner for leading global brands, combining exceptional talent, reliable data intelligence, and world-class partnerships via the innovative agentic marketing platform, WPP Open. This facilitates helping clients navigate change, seize new opportunities, and achieve transformational growth.

WPP Media, as WPP's AI-powered media division, integrates media, data, and partnerships to provide creative personalization at scale. Clients benefit from insight into exactly where, how, and why their media investments are effective, using Open Intelligence connected through WPP Open.

As part of the global WPP network, WPP Media unites top platforms, talents, and partners to create new growth opportunities within an interconnected media world.

Position Benefits

• Flexible work-life balance with adaptable hours emphasizing in-office collaboration supplemented by remote work; flexible compensation for overtime.
• 30 paid vacation days plus an additional flexible day off; 24th and 31st December are non-working holidays.
• Comprehensive health benefits including wellness programs, attractive retirement plans, and mental health awareness days.
• Extensive training opportunities and internal career development programs to foster personal growth within the WPP network.
• Engaging company events, employee discounts, and other perks like public transport tickets, Wellhub services, and job bike schemes.
• Inclusive work environment valuing diversity and equal opportunities for all employees.

Key Responsibilities

• Drive the strategic development of performance marketing by collaborating with internal teams to devise innovative solutions for clients and new business.
• Lead end-to-end coordination of pitch processes, craft compelling cases and presentations, and confidently conduct client meetings across various organizational levels.
• Serve as the central liaison managing complex projects across teams to ensure structured and efficient cooperation among consulting, new business, and specialist groups.
• Provide strategic advice and act as a sparring partner for clients and internal stakeholders, offering cross-channel perspectives and innovative ideas within projects.
• Evaluate current methodologies and processes, developing scalable workflows and structures to enhance collaboration quality and consistency continuously.
• Effectively communicate complex topics, reconcile differing interests, and maintain composure under dynamic conditions while managing stakeholders.
• Monitor market trends, industry developments, and best practices to help establish sustainable solutions and strategies for clients.

Candidate Profile

• Completed university degree or equivalent qualification focused on marketing, media, business, communications, or digital media.
• Several years of experience within digital marketing, performance marketing, or media domains, including successful management of complex projects or client budgets.
• Strong strategic thinking with the ability to approach across channels, quickly grasp interrelations, and deliver tailored strategic recommendations and presentations.
• Excellent communication skills demonstrated by confident presence, powerful presentation abilities, and high empathy towards clients and teams.
• Highly organized, resilient, and able to maintain oversight and prioritize effectively during high-pressure project phases while adopting structured, solution-driven approaches.
• Collaborative mindset with a preference for working with diverse teams and personalities, acting as a unifying force within complex projects.
• Analytical aptitude comfortable with data, KPIs, and data-driven decision-making underpinning strategic approaches.
• Fluent command of both German and English, spoken and written.

Additional Information

The employer encourages applications even if candidates may not meet every qualification listed. WPP Media fosters a culture prioritizing diversity, inclusivity, and equal opportunity, enabling all employees to contribute and grow professionally. Privacy notices related to data processing can be requested for DE, AT, and CH regions.