Digital Performance Specialist
Eveleigh, New South Wales, Australia · Full Time
Be the first to apply
- Experience
- 2+ yrs
- Salary
- —
- Openings
- 1
- Posted
- 4 weeks ago
- Work mode
- In office
- Resume
- Required to apply
Where you'll work
Sign in to tell us what does and doesn't work for you here — it sharpens every match we show you.
Job description
About the Role and Company
Join Apparent as a Digital Performance Specialist and contribute meaningfully beyond routine campaign management. Our company, an independent agency with over 200 creative and strategic professionals, partners with renowned global brands such as Google and Volkswagen alongside prominent local enterprises and startups. We pride ourselves on exceptional craftsmanship, collaboration, and a culture that values work-life balance, evidenced by a 99% recommendation rate from our team.
Our vibrant, dog-friendly headquarters are located in Eveleigh, New South Wales, offering a progressive and supportive workplace where high standards align with employee well-being.
Key Responsibilities
- Execute acquisition-driven digital media campaigns end-to-end, including setup, forecasting, quality assurance, and activation.
- Manage campaigns through their entire lifecycle, using data-driven insights for continuous optimization aligned with client goals such as lead generation and revenue maximization.
- Monitor pacing and budget delivery to ensure campaign objectives are successfully met.
- Generate timely and insightful reports using tools like Google Looker Studio and GA4.
- Stay abreast of digital media trends and platform innovations, leveraging expertise across multiple channels including Google Ads, Facebook, LinkedIn, TikTok, Spotify, and programmatic DSPs.
- Collaborate with clients to communicate campaign status, recommend improvements, and optimize results.
- Work alongside strategy and planning teams to craft media plans that align with campaign objectives.
- Build and maintain strong media partner relationships, clarify briefs, and negotiate favorable rates for media investment.
Candidate Profile and Experience
- Minimum 2 years of hands-on experience managing digital media campaigns across platforms such as Google Ads, Meta (Facebook), TikTok, and LinkedIn with demonstrated success in search and social channels.
- Experience managing multi-channel acquisition campaigns with a proven ability to drive performance outcomes, manage budgets, and optimize campaign effectiveness.
- Comfortable using analytics and reporting dashboards to extract actionable insights and present recommendations.
- Passionate about digital marketing, eager to learn, and enthusiastic about growth.
- Capable of maintaining high accuracy under tight deadlines in a fast-paced environment.
Additional Benefits and Culture
- Extra paid leave including Summer Days and Reproductive Health Leave.
- A workplace culture committed to work-life balance and burnout prevention.
- Access to professional growth opportunities such as training, coaching, and industry events.
- Supportive policies including gender-neutral parental leave and fair pay practices.
- Community engagement through pro-bono and volunteering programs.
- Wellbeing initiatives supporting physical and mental health, including Employee Assistance Programs and participation in RUOK? Day.
Innovative Approach
We actively incorporate AI technologies to enhance capabilities and maintain a cutting-edge position in the industry, promoting creativity and efficiency.