Designer – Women’s Accessories

Role Overview

As a Designer within Primark's Women's Accessories team, you will play an essential role in shaping and delivering the product strategy. You will influence the success of your division by identifying key seasonal trends and collaborating with suppliers to create exceptional products. Working closely with Buying & Merchandising (B&M) teams, your focus will be to build exciting new ranges that resonate with our target customers.

Responsibilities

• Research and define global trends in women's accessories by utilizing forecasting tools, data analysis, and customer insights.
• Lead seasonal colour strategy and promote innovation in materials, trims, hardware, and product construction.
• Manage the full product life cycle for bags, footwear, and accessories — from initial concept through to final approval.
• Create commercially balanced, customer-centric collections aligned with brand identity and category strategies.
• Lead, guide, and mentor a design team, upholding high standards in quality, timeliness, and work methods.
• Collaborate effectively with Buying, Merchandising, Technical, Sourcing, suppliers, and Brand teams to ensure consistent, high-quality product delivery.

Cross-functional Engagement

You will work closely with Primark's Buying and Merchandising teams and other design groups across all product sectors to maintain design alignment and a shared vision. Representing your categories, you will present collections at leadership meetings and participate in cross-functional forums to support alignment and decisions.

Benefits

• Healthcare coverage, pension plans, and eligibility for bonuses.
• 27 days of annual leave plus bank holidays, with the option to purchase an additional 5 days.
• Tax Saver Tickets, access to a fitness center, and subsidized cafeteria facilities.

Desired Profile

• At least 7 years' experience in accessories design, including proven leadership or team management roles.
• Deep expertise in accessories, footwear, or bags with strong knowledge of materials, construction, and product development.
• Proven ability to create commercially successful, high-volume product ranges by translating seasonal trends into appealing collections.
• Excellent leadership and mentoring capabilities that inspire and develop design teams.
• Effective stakeholder and supplier management skills with strong communication, presentation, and cross-functional collaboration abilities.
• Highly organized, proactive, and accountable approach, thriving in dynamic environments while managing multiple priorities with integrity.

About Primark

Primark is a global fashion retailer with over 80,000 colleagues across 18 countries in Europe and the US. Founded in Ireland in 1969 (originally as Penneys), Primark aims to deliver maximum style at minimal cost and environmental impact. The company plans to expand to 530 stores by 2026, driven by a culture embodying care, dynamism, and teamwork.