Data Scientist

Job Summary

We seek a skilled Data Scientist specialized in Marketing Mix Modeling (MMM), causal inference, and experimentation techniques to join our team in Hyderabad.

Key Responsibilities

• Conduct Marketing Mix Modeling and analyze Marketing ROI to optimize performance.
• Apply causal inference methods to measure incremental effects and derive actionable insights.
• Design and execute A/B testing and geo holdout experiments to validate marketing strategies.
• Develop and maintain data solutions using Python and AWS services such as SageMaker, EMR, S3, and EC2.
• Utilize strong understanding of data structures and algorithms to implement efficient analytical models.

Experience and Skills Required

• Minimum of 4 years of professional experience in data science focused on marketing analytics.
• Hands-on experience with MMM and marketing ROI measurement.
• Proficiency in causal inference techniques and incrementality measurement.
• Expertise in designing A/B tests and geo holdout experiments.
• Strong programming skills in Python and familiarity with AWS cloud ecosystem including SageMaker, EMR, S3, and EC2.
• Good foundation in data structures and algorithms.

Work Location

The position is based onsite in Hyderabad.