Client Solutions Manager - Gaming

Role Overview

The Client Solutions Manager specializing in Gaming acts as a knowledgeable advocate for TikTok's advertising solutions aimed at key clients within the mobile gaming sector. The role focuses on delivering comprehensive advertising strategies across the full marketing funnel, managing campaign operations, and optimizing auction-based advertisement products. Additionally, this position involves educating clients about new TikTok ad features and leveraging opportunities to upsell.

Key Responsibilities

• Develop and nurture client relationships with mobile gaming advertisers to drive business growth.
• Collaborate closely with Business Partnership Managers to research, strategize, and propose relevant product solutions and advertising strategies.
• Design and refine client advertisement approaches utilizing TikTok’s broad product suite, including organic, branding, brandformance, and performance-oriented solutions.
• Promote and support increased use of TikTok’s auction platform and related tools, delivering ongoing technical assistance and real-time campaign analysis.
• Interpret campaign performance data to provide actionable business insights and enhance advertising solutions.
• Conduct frequent strategic business reviews and employ a consultative, long-term partnership approach with clients, coordinating with internal teams.
• Serve as a product champion, boosting revenue and adoption within key product areas while facilitating knowledge exchange across regions and functions.
• Partner with product and engineering departments to resolve client issues during campaigns, offer market feedback, and contribute to product development.
• Coordinate with creative teams to supply gaming clients with tailored creative solutions, insights, and strategies.
• Collaborate with measurement partners and advertisers to deepen understanding of success metrics and convey TikTok’s value.
• Work alongside the Ad Policy team to stay informed and compliant regarding policy updates and to secure necessary support.
• Align with the Ad Operation team to ensure campaign executions are seamless, with adherence to ad specifications and pricing accuracy.
• Support clients in enhancing their organic presence jointly with paid campaigns by cooperating with the Organic team.
• Maintain meticulous records of ongoing and upcoming campaign plans and track availability of ad inventory.

Required Qualifications

• At least three years of experience managing performance-driven campaigns within in-house marketing teams, digital agencies, platforms, or media entities.
• Thorough knowledge of user acquisition and performance marketing, coupled with a keen interest in social media and gaming industries.
• A proactive and self-motivated professional with strong project management, organization, and analytical capabilities.
• Client-focused mindset with proven account management experience to build and maintain trust-based relationships.
• Hands-on experience with campaign optimization, tracking, attribution, and measurement, including proficiency with major Mobile Measurement Partners (MMPs) such as AppsFlyer and Adjust.
• Strong command of spoken and written English, able to communicate technical concepts clearly to non-technical audiences.
• Adaptability and eagerness to learn swiftly in a rapidly changing environment.

Preferred Qualifications

• Exposure to cross-departmental collaboration with product and engineering teams to diagnose and address technical challenges.
• Advanced understanding of measurement systems, attribution complexities, and troubleshooting in multifaceted campaigns.
• Previous experience supporting advertisers or clients within the gaming sector.
• Capability to balance strategic thinking with practical execution in client-centered commercial roles.

About TikTok

TikTok is a premier platform for short-form mobile video content, aiming to inspire creativity and spread joy globally. With headquarters in Los Angeles and Singapore and offices in various global cities including Dubai, TikTok embraces a diverse and inclusive workplace culture dedicated to innovation and community impact.

Why Join TikTok?

Working at TikTok means contributing to a dynamic mission to foster creativity and joy. The company nurtures an environment of curiosity, collaboration, and resilience, encouraging individual growth and impactful teamwork. Employees embrace challenges, continuously innovate, and celebrate diversity to achieve meaningful results together.

Diversity & Inclusion

TikTok is devoted to building an inclusive workplace where every employee’s unique skills, background, and perspectives are valued. Reflecting the diverse global community it serves, TikTok prioritizes fostering a supportive culture that celebrates varied voices and experiences.