Business Development Representative

Company Overview

Prophix is revolutionizing how finance teams operate by replacing spreadsheets with strategic planning software. Their flagship product, Prophix One™, integrates planning, reporting, consolidation, and automation in a unified platform, rapidly enhancing AI capabilities. Headquartered in Etobicoke, Ontario, with global presence, it serves over 3,000 finance teams across more than 100 countries.

Role Overview

As a Business Development Representative at Prophix, you will play a vital role in driving company growth by identifying and engaging potential clients through targeted outbound prospecting. Collaborating with Sales, Marketing, and Revenue Operations, you'll ensure coordinated outreach aligned with overall market strategies, facilitating smooth lead conversion into opportunities. This role is ideal for motivated individuals eager to build a career in B2B SaaS with a direct impact on pipeline expansion.

Key Responsibilities

• Execute extensive outbound prospecting via telephone, email, and LinkedIn aimed at decision-makers within mid-market and enterprise sectors.
• Perform detailed research on prospects to customize outreach with insightful messaging tailored to each buyer’s specific challenges and context.
• Evaluate potential clients against Prophix's target customer profile and generate high-value meetings for the sales team.
• Coordinate with Marketing to synchronize outreach with ongoing demand generation campaigns ensuring consistent communication.
• Maintain meticulous records of prospect interactions and pipeline status in Salesforce CRM.
• Assess individual prospecting metrics to refine methods and increase conversion rates and meeting quality.
• Engage in sales training and incorporate new techniques to enhance outreach success.
• Stay well-informed of Prophix’s products, market trends, and competitors to confidently position solutions.

Candidate Profile

Prophix values curiosity, adaptability, and fresh viewpoints, alongside experience. Candidates who ask insightful questions and demonstrate eagerness to develop often excel, even if they do not meet all criteria.

Essential Qualifications

• 1-3 years’ experience in B2B sales development or an equivalent role, preferably in SaaS companies.
• Excellent communication skills, both verbal and written, capable of crafting persuasive messages and engaging consultative dialogues.
• Proven track record of achieving and surpassing goals in fast-paced, metric-focused environments.
• Experience with Salesforce CRM and familiarity with sales engagement platforms like Outreach or Highspot.
• Self-driven, goal-focused, resilient, and enthusiastic about personal growth.
• Strong organizational and research skills with the ability to handle a heavy outreach workload.
• Competent and responsible user of AI tools to aid research, drafting, and data review.
• Flexible and willing to adopt new tools and evolving workflows.
• Collaborative approach when working with teams and AI-enhanced tools.

Preferred Qualifications

• Prior exposure to financial performance management or FP&A software sectors.
• Knowledge of sales techniques like MEDDIC, SPIN, or Challenger.
• Hands-on experience with LinkedIn Sales Navigator or similar tools for prospecting.
• Bachelor’s degree in Business, Marketing, or related field.

Compensation and Benefits

The base salary ranges between 55000 to 65000 CAD annually, with additional target commissions from 35000 to 45000 CAD, leading to an overall compensation target of 90000 to 110000 CAD. Benefits include comprehensive health, dental, vision, mental health coverage, retirement savings with employer contributions, parental leave top-up, wellness allowances, paid vacation and sick leave, education assistance, social/team activities, ESG participation, and quarterly company events.

Performance Milestones

• Within the first 30 days: knowledge of Prophix’s platform, customers, and team operations with active onboarding participation.
• By 90 days: independence in owning deliverables, and establishing cross-functional and regional relationships.
• At 6 months: making tangible contributions by enhancing processes, delivering meaningful outcomes, or influencing key decisions.

Accessibility and AI Transparency

Prophix supports an inclusive hiring process and provides accommodations as needed. Some interviews may be recorded for fair evaluation. AI-supported tools assist with tasks like resume screening and interview summaries but are never solely used for hiring decisions. Candidates may opt out of AI-assisted steps if preferred.