Business Development Representative (BDR), EMEA
Belfast, Northern Ireland, United Kingdom · Full Time
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- 1 day ago
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Job description
About Intentsify
Intentsify specializes in delivering precise and comprehensive buyer intent intelligence to B2B businesses, along with actionable solutions. Their Intelligence Activation Platform integrates diverse data sources to empower revenue teams in identifying relevant accounts, understanding engagement strategies, and acting with pinpoint accuracy. The company aims to revolutionize how B2B organizations utilize intent data to enhance buying experiences and optimize go-to-market approaches.
Position Overview
We are seeking a motivated Business Development Representative for the EMEA region to drive a qualified pipeline within a specific portfolio of enterprise accounts. This role involves collaboration with Enterprise Account Executives to research target organizations, engage marketing stakeholders, and secure qualified meetings that generate commercial opportunities. It is a fast-paced, goal-oriented position ideal for candidates who thrive on consistent activity and measurable outcomes.
Key Responsibilities
- Drive outbound prospecting efforts targeting a designated portfolio of enterprise accounts across EMEA.
- Conduct in-depth research on organizational priorities and identify relevant personas in areas such as demand generation, account-based marketing, digital, media, content, branding, field marketing, and marketing operations.
- Develop personalized multichannel outreach sequences via email, phone, and LinkedIn, balancing consistency with account-specific customization.
- Schedule meetings with appropriate marketing stakeholders and ensure follow-up and confirmation to guarantee meeting attendance.
- Collaborate with Enterprise Account Executives on account plans and opportunity progression while maintaining up-to-date Salesforce records.
Performance Metrics
The compensation plan includes base salary plus a bonus linked to:
- Number of meetings held with appropriate contacts at target accounts.
- Qualified opportunities that meet predefined criteria and advance to the next stage.
- Closed revenue originating from opportunities sourced or substantially supported by your prospecting efforts.
Current targets approximate 10 meetings held and 4 qualified meetings monthly, subject to adjustment.
Tools and Work Environment
- Utilize Salesforce, Outreach, LinkedIn Sales Navigator, and contact enrichment tools.
- Work within a sales pod alongside Enterprise Account Executives, sharing account plans and coordinating outreach and follow-up efforts.
Required Qualifications and Experience
- Experience in B2B prospecting, business development, or similar performance-driven commercial roles; background in enterprise technology, data, media, marketing technology, or SaaS is advantageous.
- Confidence engaging senior marketing professionals and the ability to tailor messaging for various roles and organizations.
- Strong verbal and written English communication skills, capable of presenting concise and credible meeting propositions.
- Disciplined approach to account research, outreach sequence execution, follow-up, and CRM management.
- Resilience, curiosity, and readiness to learn, test new approaches, and accept coaching and feedback.