Adobe Campaign Classic Architect

About Infosys

Infosys is a global front-runner in digital services and consulting, empowering clients in 56 countries to undergo digital transformations. With over 30 years of experience, Infosys expertly guides enterprises worldwide through their digital evolution. Recognized as a Top Employer across APAC for six consecutive years, Infosys fosters a culture rooted in care, inclusion, and excellence, enabling its workforce to engage with next-generation technologies and continuous learning.

Role Overview

We are seeking a seasoned Adobe Campaign Classic Architect to lead the development and implementation of marketing automation systems using Adobe Campaign Classic. This key position involves designing scalable marketing architectures, orchestrating campaigns across channels, integrating various enterprise systems, and enhancing performance metrics, all while collaborating closely with marketing, data, and technology stakeholders.

Key Responsibilities

• Develop scalable marketing automation solutions leveraging Adobe Campaign Classic.
• Define campaign architecture encompassing data flows, workflows, and system integrations.
• Design cross-channel marketing strategies including email, SMS, and push notifications.
• Ensure system scalability, reliability, and optimal performance.
• Lead full-cycle deployment of Adobe Campaign Classic implementations.
• Construct and fine-tune workflows, data schemas, delivery templates, and personalized content.
• Create custom JavaScript and SQL scripts to fulfill complex campaign requirements.
• Integrate Adobe Campaign Classic with CRM, Customer Data Platforms, and other enterprise applications.
• Architect and maintain integrations with CRM systems, data warehouses, APIs, and third-party marketing tools.
• Design customer data models and enforce data governance policies.
• Optimize campaign data handling and enhance processing efficiency.
• Collaborate with marketing teams to translate requirements into viable technical solutions.
• Provide architectural guidance to developers and campaign stakeholders.
• Conduct reviews to ensure adherence to best practices.
• Optimize campaign workflows and delivery mechanisms.
• Implement monitoring, logging, and troubleshooting frameworks.
• Ensure strict compliance with data privacy and security regulations.

Required Qualifications and Experience

• Minimum of 12 years’ experience in marketing technology or marketing automation roles.
• Over 8 years of hands-on experience with Adobe Campaign Classic.
• Deep understanding of campaign workflows, data schema modeling, delivery management, and personalization techniques.
• Proficiency with SQL, JavaScript, and REST/SOAP APIs.
• Knowledge of email deliverability principles.
• Experience in integrating Adobe products with other platforms.
• Bachelor’s degree in Mechanical Engineering, Engineering Technology, or a related field.
• Strong English communication skills.

Preferred Attributes

• Prior experience in global business environments.
• Proven ability to liaise effectively with internal and external clients.
• Capacity to operate efficiently within complex, matrixed organizations.

Additional Information

Infosys is committed to inclusive hiring practices and offers accommodations for individuals with disabilities or special requirements during the recruitment process.

Please note that all recruitment efforts must go through the official Talent Acquisition channels; unsolicited resumes from third parties without signed agreements will not be considered.

Infosys is an equal opportunity employer and bases employment decisions on merit, competence, and performance while embracing diversity and fostering inclusivity.