UAE National Graduate Programme Trainee

About Burson

Burson, a member of WPP, leads globally in communications by creating client value through reputation management. Utilizing specialized teams, advanced technology, and innovative creativity, we redefine reputation as a strategic edge that enables brands to thrive now and in the future. Joining Burson means being part of a worldwide community of lifelong learners who excel at the forefront of innovation.

WPP (LSE/NYSE: WPP) powers this success, offering integrated media intelligence, data solutions, creativity, production, enterprise solutions, and expert counsel to help clients navigate change and achieve transformational growth.

Role Overview

Burson UAE is looking for motivated Graduate Trainees to join our vibrant Dubai team. This entry-level role is ideal for ambitious recent graduates eager to dive into the fast-paced field of integrated communications and eager to learn, contribute, and grow professionally within a supportive environment. The programme offers exposure to a variety of sectors including Consumer & Brand, Data & Intelligence, Corporate, Technology, Mobility & Transport, Health & Wellness, Government & Public Affairs, and Destination.

Key Responsibilities

• Provide assistance to senior team members in daily client account management and support activities.
• Perform detailed research on industry trends, media environments, and competitor activities.
• Create draft versions of press releases, social media posts, and internal communications.
• Track media coverage and social media interactions, compiling reports for clients.
• Assist with developing and updating media contact lists, including journalists and influencers.
• Support logistical coordination such as scheduling meetings and managing administrative duties.
• Engage actively in team meetings and brainstorming to offer new insights.
• Learn to use Burson’s data analysis and intelligence tools for basic data gathering and interpretation.

Candidate Profile & Eligibility

• Recent graduate interested in Communications, Marketing, Journalism, or Data Analytics.
• Demonstrated enthusiasm for communications through academic work, volunteer roles, or internships.
• Fluency in English and Arabic, both written and spoken.
• Strong research capabilities with attention to accuracy.
• Highly motivated with a proactive approach and a readiness to take initiative.
• Ability to work independently and collaboratively within a team.
• Basic skills in Microsoft Office applications—Word, Excel, and PowerPoint.
• Familiarity with social media platforms and their communication roles.

Why Join Burson?

Burson envisions becoming the premier academy for developing creative communications leaders. We nurture growth through professional development, mentoring by industry experts, and fostering an inclusive culture built on creativity and collaboration. Our comprehensive benefits and talent retention packages reflect our investment in our people’s success.

We embrace diversity as a strength, welcoming individuals from all backgrounds to bring unique perspectives that fuel innovation and meaningful client outcomes. Our hybrid working model encourages office presence about four days per week, with flexibility available upon discussion.

Additional Information

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