Social Media Manager

About Ethos Interactive

Ethos is recognized as the fastest expanding digital communication group across the MENA region. Fueled by bold ideas and digital enthusiasm, the organization thrives with a young, vibrant team distributed over four offices. The company proudly partners with prestigious clients including McDonald's, General Motors, and American Express, aiming to drive impactful success for these leading brands.

Role Overview

We are seeking a dynamic and creative Social Media Manager to join our family at Ethos. This role requires passion and innovation in planning, executing, and overseeing social media strategies for our remarkable clients. Collaborating closely with a creative team, you will shape compelling content that elevates brand visibility and engagement.

Key Responsibilities

• Design, implement, and manage social media approaches tailored for client needs.
• Establish and achieve critical social media KPIs to measure success.
• Create, administer, and monitor content calendars and social media plans.
• Coordinate creative photoshoot sessions and short video productions in partnership with editors.
• Engage in brainstorming, executing, and evaluating social media campaigns.
• Maintain awareness of emerging trends and best practices on social platforms.
• Leverage social tools including Amplify and Talkwalker for optimized management.
• Collaborate with customer service, social media, and creative teams to produce innovative content strategies.
• Analyze user interaction data and recommend enhancements for content performance.
• Recruit and/or mentor new social media team members.
• Offer constructive critiques to elevate social media planning and campaign effectiveness.

Qualifications

• Bachelor’s degree in Marketing, Communications, or related discipline.
• At least 2 years of professional experience in social media management.
• Thorough understanding of multiple social media platforms and their functionalities.
• Fluency in both Arabic and English with excellent oral and written communication skills.
• Exceptional creativity in producing captivating and distinctive content.
• Strong organizational abilities coupled with effective time management skills.
• Analytical proficiency to assess social media performance and implement improvements.