Social Media Manager

Role Overview

Step into the impactful role of Social Media Manager at Snoonu, where your primary mission will be to elevate the company’s social media channels into powerful business drivers. This position requires blending strategic content planning, insights into regional cultural trends, and analytic rigor to maximize growth and engagement. You will manage the complete social ecosystem including planning, content publishing, performance tracking, community management, and orchestrating influencer collaborations and comprehensive campaigns.

Key Responsibilities

• Lead and expand Snoonu’s social media strategy across platforms such as Instagram, TikTok, X, and Snapchat, aligning with emerging trends.
• Translate company objectives into effective social plans including large-scale campaigns and detailed content calendars.
• Stay ahead of regional trends within Qatar and the MENA region to position the brand prominently in relevant conversations.
• Ensure consistent brand messaging that aligns with executive vision across all campaigns and daily content.
• Optimize the end-to-end content publication process emphasizing high standards in captions, visuals, and format suitability per platform.
• Collaborate with creative leaders to produce innovative digital content and initiate frameworks for real-time marketing opportunities.
• Apply robust analytic frameworks to move beyond vanity metrics toward measuring hard conversions like app downloads and order frequency.
• Generate insightful reports for leadership and continuously improve content testing, budget allocation, paid campaigns, and audience targeting.
• Oversee community management using enterprise tools to maintain swift response times and manage crisis communication protocols to protect brand reputation.
• Drive influencer campaigns by working closely with marketing teams ensuring all collaborations align to the core brand narrative.
• Support product launches with comprehensive, amplified social media strategies.
• Lead and grow a diverse team of social media professionals, set workflows, KPIs, and manage budgets and agency partnerships effectively.

Candidate Profile

• Possess 6 to 8+ years’ experience in social media and digital marketing, including at least 2 years in leadership roles within agencies or in-house corporate teams.
• Demonstrated success managing high-volume, dynamic social media accounts, preferably in tech, startups, consumer platforms, or delivery services.
• Analytically strong with the ability to balance creativity and performance-driven strategies.
• In-depth knowledge of platform algorithms, digital trends, paid social advertising, and audience insights.
• Fluency in Arabic and English, both written and spoken, with an exceptional grasp of Qatari dialect, humor, and cultural context—avoiding literal translations.
• Strategic thinker with hands-on agility to guide content creation swiftly when required.

About Snoonu

Snoonu is Qatar’s native Super App delivering fast and integrated services that transform everyday living. Powered by technology and a passionate global team, the company aims to innovate and exceed regional norms by connecting people with limitless possibilities.

Values and Culture

• Customer obsession shaping all decisions.
• Integrity through honesty and ethical operations.
• Encouragement of curiosity and innovation for sustainable impact.
• Ownership mentality and leadership by example.
• Efficiency in working smarter to achieve results.
• Strong emphasis on teamwork and collective strength.

Employee Benefits

• International collaboration with a diverse global team.
• Access to learning programs and development resources.
• Autonomy in task ownership and career paths.
• Generous flexible leave and wellness policies.
• Agile work structure integrated across teams.
• Recognition as a certified Great Place to Work® and holder of ISO 9001:2015 and ISO 45001:2018 certifications.
• Commitment to community engagement and sustainable business practices.
• Diversity and inclusion as core workplace principles.

Equal Opportunity Statement

The company embraces diversity and is an equal opportunity employer, encouraging applicants from all backgrounds to apply and thrive.