Public Relations Executive

About the Role

We are seeking a dynamic Public Relations Executive based in Kolkata to contribute actively to our organization's communication efforts and public relations activities. This role involves implementing strategic PR campaigns to boost the company's image and engagement with key stakeholders.

Key Duties

• Formulate and execute public relations strategies and campaigns, manage media interactions, and coordinate corporate communications.
• Create compelling content and assist with event planning and execution.
• Maintain comprehensive media databases, craft press releases, and monitor media coverage across various industry and local outlets.
• Produce captivating written material such as newsletters, blog posts, brochures, and speeches for executives.
• Review and update promotional content and publications to ensure current and relevant messaging.
• Analyze media coverage trends and public sentiment through thorough research and survey methods.
• Compile and present PR performance reports, including management information systems (MIS) and progress dashboards.

Required Qualifications and Skills

• A Bachelor's or Master's degree in BA Journalism, Mass Communication, or English Honours.
• Exceptional writing and verbal communication skills.
• Strong organizational capabilities combined with the ability to handle multiple tasks simultaneously.
• Proficiency with Microsoft Office applications, particularly Excel, Word, and PowerPoint.
• Creative mindset with excellent problem-solving abilities.
• High attention to detail and professional demeanor.

Additional Information

• Location: Kolkata, West Bengal, India
• Salary: Negotiable based on candidate experience
• No age or gender restrictions for applicants.