Performance Director

Company Overview

Atomic 212º is dedicated to accelerating client business growth through intelligent, rapid, and accountable media services. We leverage client data to fuel smarter strategies, combine media, data, and creative production for agile delivery, and hold ourselves accountable for tangible business growth. As a specialist performance media agency, we integrate regression-based media planning with human insights to optimize the balance between brand and performance marketing.

Role Summary

As the Performance Director, you will steer the strategic vision of client accounts, ensuring campaigns excel in delivering commercial results across paid search, paid social, and various digital platforms.

Key Responsibilities

• Direct digital performance strategies for multiple client portfolios.
• Create integrated channel plans founded on data analysis, business goals, and insights.
• Establish and nurture trusted relationships with senior client executives.
• Spot and act on opportunities to elevate campaign effectiveness and expand client investments.
• Manage forecasting, budgets, and performance reporting activities.
• Foster collaboration across planning, media, creative, technology, and analytics teams.
• Lead campaign optimization leveraging data insights and attribution modeling.
• Contribute to new business proposals and help grow the agency.
• Mentor and guide a team of Performance Managers and Executives for high achievement.
• Advocate for innovation, continuous enhancement, and performance best practices.

Qualifications

• Minimum four years of experience in digital performance marketing within an agency setting.
• Expertise in Paid Search, Paid Social, and wider performance media channels.
• Advanced proficiency with Google Analytics, Google Ads, Search Ads 360, and Meta Business Manager.
• Strong analytical capabilities to translate data into actionable business insights.
• Experience in developing multi-channel digital strategies and performance forecasting.
• Excellent skills in client oversight and stakeholder management.
• Collaborative leadership style with a track record of mentoring and growing teams.
• Exceptional project management, communication, and organizational skills.
• A proactive approach with a passion for innovation and ongoing improvement.

Additional Information

This role offers access to the benefits of Publicis Groupe, including a comprehensive well-being program, a vibrant and flexible working environment, global career mobility, extensive learning opportunities, a culture of feedback, and strong diversity and inclusion commitments. Benefits include special leave entitlements, flexible holiday policies, a Work Your World program allowing remote work worldwide for up to six weeks annually, generous parental leave, mental health support, and partnership with key diversity and support organizations.

We encourage applications from all individuals sharing our values of inclusivity, collaboration, adaptability, courage, and integrity. We provide reasonable adjustments during the recruitment process for candidates needing support, maintaining strict confidentiality of personal information.