Outbound Lead Qualifier

About Duratuf

Duratuf Products Pvt. Ltd. is an industrial safety company based in Kolkata with an office and warehouse in Dubai. The company supplies essential safety equipment that helps protect workers across more than 4,142 clients in over 65 countries, supporting their safe return home. Duratuf aims to reach 10,000 protected workplaces by 2035.

Job Responsibilities

• Conduct outreach to demand-generation sourced contacts to introduce Duratuf's safety products and establish conversations with key stakeholders such as plant, EHS, safety, and procurement buyers.
• Evaluate marketing qualified leads (MQL) and convert them into sales qualified leads (SQL) through structured qualification criteria set by management and the Sales team, making informed decisions on lead potential.
• Secure confirmed meetings or clear next steps with the Sales department to advance genuine opportunities beyond mere pricing inquiries.
• Build and maintain a qualified pipeline for Sales, tracking clear opportunity values.
• Maintain accurate and up-to-date records of contacts, dispositions, and lead stages in Zoho CRM in real-time to ensure data integrity.
• Provide feedback from lead interactions to demand generation and Sales teams to continuously refine targeting and qualification strategies.

Candidate Requirements

• 2 to 4 years of experience in B2B lead development, inside sales, presales, sales development representative (SDR), lead development representative (LDR), or outbound business development roles, with comfort in meeting daily qualification call targets.
• Demonstrated experience in outbound prospecting, including performing discovery calls and qualifying business prospects. Experience in conducting account research using online tools such as Google and LinkedIn Sales Navigator is preferred.
• A methodical approach to lead qualification using recognized frameworks such as BANT or CHAMP, capable of assessing account potential and scope accurately.
• Strong communication skills over the phone, with confident spoken English and Hindi, and the ability to effectively engage plant, EHS, safety, and procurement contacts.
• Ability to convert conversations into scheduled meetings or firm next steps rather than tentative follow-ups.
• Discipline in using CRM systems, preferably Zoho CRM, to document lead details and progression precisely.
• Experience with technical or industrial products or personal protective equipment (PPE) is considered an advantage.

Why Join Duratuf

• Autonomy in qualifying opportunities—own the critical decision of distinguishing true prospects from noise in outbound sales.
• Opportunity to learn comprehensive B2B sales methodologies involving genuine discovery conversations with real buyers.
• A clear career progression path from Lead Development Representative to Senior Presales, team leadership roles, or transitions into Sales or Customer Experience functions.
• Access to advanced tools including a paid AI assistant and integrated Zoho CRM systems to minimize administrative burdens.
• Work within a meaningful mission that directly enhances workplace safety across multiple industries globally.