Marketing Manager

About Syntrace

Syntrace specializes in creating conversational knowledge tailored for institutional investors by capturing, organizing, and synthesizing private discussions into reliable, source-backed intelligence that firms can rely on.

Role Overview

We are seeking a Marketing Manager based in Singapore to lead our marketing initiatives across Asia. This role encompasses the planning and execution of campaigns, content creation, event management, and managing channels to attract the ideal audience. Collaboration with the commercial team and Creative Director is essential, with a strong focus on measuring outcomes relative to business impact.

Key Responsibilities & Expectations

• Manage and develop marketing strategies and activities across Asia to effectively reach target audiences.
• Lead the creation of content, design campaigns, and organize events that resonate with senior professionals in the financial sector.
• Maintain stringent standards of communication characterized by substance, accuracy, and discretion to reflect the sensitive nature of our user conversations.
• Collaborate closely with commercial colleagues and the Creative Director to align marketing efforts with company objectives and measure results by their effectiveness.

Candidate Profile

• Demonstrated experience spanning multiple years in B2B marketing, preferably with exposure to financial institutions.
• Proven expertise managing diverse marketing elements such as content development, campaign execution, and event planning.
• Exceptional writing skills complemented by keen editorial judgment aimed at engaging senior-level professionals.

What We Offer

• Opportunity to shape and influence the marketing direction at a foundational level within the company.
• Collaboration with seasoned leaders who have prior experience scaling companies successfully.
• The chance to establish and grow the marketing function from ground zero.