WPP Media

Manager - Programmatic

WPP Media

Gurugram, Haryana, India · Full Time

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Experience
3+ yrs
Salary
Openings
1
Posted
1 day ago
Work mode
In office
Resume
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Job description

About WPP Media

WPP serves as a trusted partner to the world's foremost brands by blending exceptional talent, reliable data, and premier partnerships within its innovative marketing platform, WPP Open. This empowers clients to adapt to change, seize opportunities, and foster transformational growth. WPP Media is the AI-driven media division integrating media, data, and partnerships to execute creative personalization on a large scale, supported by WPP Open and Open Intelligence platforms, ensuring transparency of media investments.

Role Summary and Impact

Joining the Global Operations Centre (GOC), the Manager - Programmatic operates in coordination with teams across the US, Europe, and Asia to deliver impactful solutions in a diverse, collaborative global setting. Core responsibilities include fostering strong relationships with GOC counterparts worldwide, guiding and enhancing the local programmatic team's skills, ensuring adherence to DV360 and TrueView platform standards, and maintaining quality and consistency of output. The role acts as the escalation point for resolving challenges, provides coaching and career development, supports capacity planning and resource management, and communicates effectively at all organizational levels.

Key Responsibilities

  • Build and maintain strong connections with regional WPP GOC teams.
  • Lead training initiatives to promote growth within the local programmatic team.
  • Implement and uphold best practices on DV360 and TrueView platforms, emphasizing quality and consistency.
  • Ensure dependable and high-quality programmatic work delivery to regional teams.
  • Handle escalations and take accountability for resolving team challenges.
  • Coach team members, support career progression, recognize achievements, and facilitate continuous improvements.
  • Assist with capacity planning and resource allocation within the team.
  • Communicate clearly and effectively across all organizational tiers.

Qualifications and Skills

  • Minimum of three years of professional experience in digital media, preferably within a media agency or trading desk.
  • Proficient with Google Marketing Platform tools including DV360, Campaign Manager (CM), and Google Analytics 360 (GA360).
  • Experience with leading Advertising and Marketing Technology platforms.
  • Exposure to client presentations, programmatic strategies, and new business pitches.
  • Hands-on operational knowledge of programmatic advertising platforms.
  • Strategic thinking to build and expand existing business accounts.
  • Proficient with Microsoft Office suite.
  • Experience working in agencies, trading desks, or with programmatic technology partners.
  • Direct campaign execution with local programmatic vendors and measurement service providers.
  • Understanding of Demand-Side Platforms (DSP), ad exchanges revenue models, and negotiation skills concerning trading benefits.

Company Culture and Benefits

WPP Media prioritizes employee growth alongside responsible media investments. Employees gain access to global networks, learning platforms, certifications, and training programs. The company fosters inclusion through resource groups, frequent events, and wellness initiatives, including mental health awareness days and comprehensive paid time off. Alongside life insurance and partner discounts, WPP Media thrives on a hybrid work environment promoting creativity, collaboration, and connection, expecting around four days onsite weekly with accommodations available.

Diversity and Inclusion

Committed to equal opportunity, WPP Media embraces diversity in all forms and ensures a workplace free from discrimination and harassment. They welcome applications from all backgrounds, emphasizing that inclusivity contributes to their success.

How they work

Communication Teamwork & Collaboration Problem Solving Leadership Strategic Thinking

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