Manager - Programmatic

About WPP Media

WPP is a globally trusted growth partner renowned for collaborating with top-tier brands. Harnessing exceptional talent, reliable data intelligence, and world-class partnerships through its innovative marketing platform, WPP Open, the company enables clients to adapt to change, seize opportunities, and achieve transformational growth.

WPP Media, the AI-driven media arm of WPP, integrates media, data, and partnerships to create large-scale personalized creative experiences. Connected through WPP Open and powered by Open Intelligence, it offers clients clear insights into how their media investments perform.

More information on WPP Media can be found at wppmedia.com.

Role Overview

As a Manager - Programmatic within the Global Operations Centre (GOC), based in Chennai, you will collaborate closely with regional teams across the US, Europe, and Asia. This role involves leading your local programmatic team, ensuring consistent high-quality delivery, and enhancing team performance through training and coaching.

Key Responsibilities

• Foster strong collaborative relationships with counterparts in WPP GOC regions globally.
• Lead, mentor, and support the growth of the local programmatic team.
• Implement and uphold best practices in DV360 and TrueView platforms, emphasizing expertise and quality output.
• Ensure consistent and exceptional work delivery across WPP GOC regional teams.
• Serve as the escalation point for team challenges and drive resolution ownership.
• Facilitate career development, recognize achievements, and encourage continuous improvement within the team.
• Contribute to capacity planning and resource management to optimize team effectiveness.
• Communicate effectively across all organizational levels.

Skillset and Experience Required

• Minimum of 3 years’ professional experience in digital media, preferably within a media agency or trading desk.
• Proficiency with Google Marketing Platform tools, including DV360, Campaign Manager, and GA360.
• Experience working with leading AdTech and MarTech platforms.
• Familiarity with client presentations, programmatic strategies, and new business pitches.
• Hands-on expertise in programmatic platforms and campaign execution involving local programmatic players and measurement providers.
• Strong strategic thinking to expand existing business opportunities.
• Competent in Microsoft Office applications.
• Understanding of Demand-Side Platforms (DSP), exchange revenue models, and negotiation of trading benefits.

Company Culture and Benefits

WPP Media fosters a culture centered on creativity, collaboration, and inclusivity, aiming to enhance outcomes for people, clients, and communities. Employees access a broad global network and resources to fuel personal and professional growth, including internal training, certifications, and wellness initiatives.

Benefits include life insurance, wellness programs, generous paid time off, partner discounts, employee mental health awareness days, and vibrant community events.

Diversity and Inclusion

WPP Media is committed to creating an inclusive workplace that welcomes diverse perspectives and backgrounds. Its equal opportunity policy upholds fair hiring practices without discrimination based on race, color, religion, gender, sexual orientation, age, or disability.

The company advocates a hybrid working model, encouraging onsite presence approximately four days a week, with flexibility arrangements considered during the recruitment process.

Additional Information

Applicants’ information is handled in accordance with WPP Media's Privacy Notice. Only shortlisted candidates will be contacted for interviews.