Lead Generation Executive

About the Company

Qualysec Technologies is a cybersecurity firm specializing in Web & Mobile Penetration Testing, Source Code Review, IoT, and Cloud Security. Since 2020, they have provided security consulting services to global clients across sectors such as Finance, Government, Healthcare, Insurance, and advanced technology areas including AI/ML, IoT, and Blockchain. The team employs modern techniques to safeguard critical digital assets.

Job Overview

We are looking for a proactive Lead Generation Executive to develop and manage email-based campaigns aimed at generating and converting leads. The role demands creating effective email templates, utilizing automation tools, and leveraging platforms like Snov.io, LinkedIn Sales Navigator, and Apollo.io.

Key Responsibilities

• Plan, implement, and refine email campaigns to enhance lead acquisition and conversion rates.
• Create compelling and personalized email templates tailored to targeted audience segments.
• Develop and maintain prospect lists utilizing Snov.io, Apollo.io, and LinkedIn Sales Navigator.
• Configure and improve automated email sequences and lead nurturing processes for optimal engagement.
• Monitor important email marketing metrics such as open rates, click-through rates, and conversions; utilize data to guide improvements.
• Ensure strict adherence to compliance standards, maintain high email deliverability, and manage clean and updated mailing databases.

Qualifications and Experience

• B.Tech or B.E. in Computer Science, Information Technology, Cyber Security, or related fields; or MCA with relevant specialization.
• Between zero to two years of experience in lead generation activities.
• Practical knowledge of email automation and CRM tools.
• Familiarity with platforms like Snov.io, LinkedIn Sales Navigator, and Apollo.io.
• Excellent copywriting and communication skills.
• Understanding and ability to analyze email marketing metrics and analytics.

Benefits and Workplace Culture

• Competitive remuneration accompanied by performance-driven bonuses and punctual salary payments.
• Work-life balance provisions including paid time off, holidays, leave encashment, and complimentary lunches at the office.
• Continuous learning supported by regular training sessions, free access to online courses, rapid career advancement, and exposure to a fast-growing industry.
• Recognition programs such as performance-related salary increases and monthly and annual awards.
• Engaging work environment featuring fun Saturday events, annual trips, an open supportive culture, and opportunities to work on innovative cybersecurity and SaaS projects.