Lead Generation Executive

About Honeycomb Creative & Marketing Communications

Honeycomb Creative & Marketing Communications is a well-established integrated marketing communication agency headquartered in Bengaluru, with additional offices in Mumbai and Hyderabad. With nearly 14 years of expertise, the agency offers creative design and marketing solutions to prominent clients spanning industries such as lifestyle, IT, pharmaceutical, healthcare, education, manufacturing, and automotive. Honeycomb focuses on crafting compelling brand identities and deliverable-driven marketing campaigns through a blend of creative insight, analytical data interpretation, and strategic planning, ensuring cost-effective revenue growth.

Role Overview

The Lead Generation Executive position is a full-time, on-site role based in Bengaluru. The incumbent will be responsible for identifying and qualifying prospective clients who could benefit from Honeycomb's diverse creative services—such as web and graphic design, video production, digital marketing, and branding initiatives.

Key Responsibilities

• Conduct thorough market and organization research to identify potential clients.
• Develop and maintain comprehensive prospect databases.
• Initiate and manage initial contacts via phone, email, and social media channels.
• Work collaboratively with sales and marketing teams to arrange meetings and share proposals.
• Track and update lead status using CRM systems or equivalent tools.
• Monitor the effectiveness of lead generation campaigns and gather relevant feedback.
• Support the refinement of outreach tactics to improve conversion rates and contribute to business expansion.

Candidate Qualifications

• Proficient in lead generation and prospecting techniques including research, data sourcing, and client qualification.
• Excellent verbal and written communication skills in English, coupled with strong interpersonal and client engagement abilities.
• Familiarity with B2B sales processes and basic concepts of digital marketing.
• Experience using CRM software and productivity tools like spreadsheets for management and reporting of sales pipelines.
• Possesses a bachelor’s degree in business, marketing, communications, or related disciplines.
• Prior experience in lead generation or inside sales, ideally within marketing or creative service industries.
• Organized, target-driven, and enthusiastic about learning Honeycomb’s range of services and market sectors.