Lead Generation Executive

About Vinove Software

Vinove Software and Services is an ISO 9001:2008 and NASSCOM certified IT company with over 12 years of industry experience. Specializing in web services and solutions, Vinove caters to both national and international clients with expertise in tailored web development, mobile app creation, internet marketing including SEM, and user-friendly eBusiness solutions. Our clientele includes reputed companies such as ITPreneurs, Prestige Constructions, Patel Roadways, the Federal Government of the USA, TPac, and Corporate Awards (Australia).

Key Responsibilities

• Conduct B2B lead generation and prospecting by researching target companies in the US and European markets.
• Create precise prospect lists considering factors such as industry, company size, technology platforms, business needs, and buying indicators.
• Identify key decision-makers including Founders, CEOs, CTOs, CIOs, Engineering Heads, Product Leads, and Technology Managers.
• Generate qualified leads using LinkedIn, emails, cold calls, databases, referrals, and other outbound methods.
• Implement organized and personalized outbound outreach campaigns.
• Gain a thorough understanding of the firm’s IT services and technology solutions.
• Recognize business and technology challenges during initial discussions and tailor service presentations to align with prospects’ specific requirements.
• Promote offerings such as Custom Software Development, Web & Mobile Application Development, AI/ML & Generative AI Solutions, SaaS Product Development, Dedicated Teams, Cloud & Digital Transformation, Application Modernization, Data & Analytics, and UI/UX & Product Engineering.
• Communicate high-level technology needs effectively to the internal technical and business development teams.
• Perform initial lead qualification through discovery conversations covering business/technology needs, challenges, scope, budget, decision process, and timelines.
• Pass only relevant and qualified opportunities to the sales team.
• Arrange qualified discovery meetings and coordinate with Sales Executives for further engagement.
• Provide comprehensive context and background on prospects during handover.
• Maintain consistent follow-up to advance prospects through early stages of the sales funnel.
• Undertake detailed research on companies, sectors, competitors, tech stacks, hiring trends, funding activities, and other buying signals to detect potential clients with active technology requirements.
• Formulate targeted outreach plans customized for high-value accounts.
• Keep accurate records in the CRM including all outreach efforts, conversations, follow-ups, meetings, and qualification data.
• Maintain cleanliness and timeliness in pipeline data and monitor performance metrics to refine prospecting processes continuously.

Eligibility

Open to any graduate interested in pursuing a career in IT services sales.