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Job description
About TheXMedia
TheXMedia specializes in building personal brands and developing lead-generation strategies for professionals offering services like real estate, law, mortgage, and immigration consultation.
Role Overview
We’re seeking a skilled scriptwriter who can transform a client's expertise into engaging talking-head video scripts. These scripts are designed to captivate viewers, encourage sharing, and ultimately convert viewers into client leads.
Key Responsibilities
- Craft talking-head video scripts with captivating hooks, thoughtful structure, pacing, and calls to action for clients across various professional niches.
- Customize tone and style according to each client while ensuring content fits the native format of short-form platforms such as Instagram Reels, TikTok, and YouTube Shorts.
- Convert raw client knowledge and expertise into relatable, narrative-driven scripts rather than generic advice.
- Compose hooks and openings focused on immediately capturing viewer attention within the first 2–3 seconds.
- Strike a balance between virality (increasing watch time, shares, saves) and achieving business goals like building authority, trust, and lead generation.
- Work closely with videographers and editors to ensure scripts perform effectively on camera.
- Keep up-to-date with the latest short-form trends and formats, avoiding obsolete styles.
Candidate Requirements
- Fluent English writing skills with a natural, spoken cadence rather than formal prose.
- Proven knowledge of what makes short-form content relatable and shareable, including understanding hook structure, storytelling techniques, pattern interrupts, and emotional engagement.
- Focus on writing content that delivers tangible business outcomes, not just view counts.
- Portfolio or samples showcasing scripts or similar content that achieved strong performance metrics.
Preferred Qualifications
- Experience as a content creator across any platform or niche, providing first-hand understanding of virality.
- Background in collaborating with or writing for content creators or influencers.
- Familiarity with service industries such as real estate, legal services, finance, immigration, or insurance.
Hiring Process
Applicants will complete a paid trial writing assignment: produce three scripts based on an anonymized client brief within 48 hours. This practical test replaces traditional resume and interview assessments.
Additional Information
Compensation is open-ended, reflecting the quality and effectiveness of the writing. To apply, submit your portfolio and any links to posted videos via email.