Employer Brand Manager

About the Role

At EY, you have the opportunity to grow your career within a globally connected, diverse environment dedicated to helping you succeed. As our Employer Brand Manager, you will serve as the primary expert on employer branding, integrating market insights, data analysis, compelling storytelling, and creative marketing campaigns to enhance EY's reputation and candidate experience throughout Oceania.

Working in partnership with Talent Attraction and Acquisition teams, Brand, Marketing & Communications (BMC), service lines, and external collaborators, you will spearhead recruitment marketing strategies that support hiring goals across all levels—from entry-level students and graduates to seasoned professionals.

This position is a 12-month parental leave cover role, based in any EY office across Australia or New Zealand, with potential flexibility including reduced hours upon discussion.

Key Responsibilities

• Lead and execute employer branding and talent attraction campaigns aligned with EY’s global branding on digital, social media, events, and other marketing channels.
• Develop and share engaging content and employee stories to strengthen the employer brand, improve candidate experience, and boost recruitment results.
• Manage EY Careers social media presence across Australia and New Zealand, leveraging analytics, market insights, and event content to maximize engagement.
• Collaborate with recruiters, stakeholders, and external vendors to deploy employer branding initiatives, providing expert advice on branding, social media, and employee advocacy.
• Contribute to the development of employer brand strategy and uphold EY brand standards by ensuring all content aligns with branding, risk management, and compliance policies.

Required Skills and Attributes

• Exceptional organizational and time management skills, with the ability to multitask and meet deadlines.
• Strong verbal and written communication capabilities, including proficiency in tailoring messages across various audiences and social media platforms.
• Excellent interpersonal skills for building and maintaining relationships with diverse stakeholders.
• A creative mindset with the ability to problem-solve and adjust strategies to evolving business needs.
• Solid understanding of digital platforms and a demonstrated capacity for innovative and creative campaign design across multiple communication channels.

Preferred Qualifications

• A minimum of 2 to 3 years’ experience in employer branding, talent attraction marketing, brand marketing, or related disciplines.
• Experience within professional services firms or advertising/marketing agencies is advantageous.
• Familiarity with managing brand visual identity, brand principles, and fundamental branding and marketing concepts.
• Ability to work independently as well as collaboratively in a team environment.

Benefits and Culture

• Support for career growth through skill development and world-class experiences in a diverse and inclusive setting.
• Flexible work arrangements that promote work-life balance, fostering a culture of trust and autonomy.
• Comprehensive benefits including an annual wellness incentive, access to up to 8 additional weeks of flexible leave annually, and generous family-friendly policies with up to 26 weeks of gender-neutral paid parental leave.
• Competitive salary package, negotiable based on skills and experience.

Additional Information

EY values inclusivity and is committed to equitable and barrier-free recruitment, encouraging applications from individuals of all backgrounds and identities. Support and accommodations can be arranged to ensure candidates can fully participate in the hiring process, with confidentiality assured.

A background screening will be required for the successful candidate.