E-commerce Merchandiser

About the Company

Established in 1987, Al Boom Marine (ABM) leads the leisure, lifestyle, and sports retail sector throughout the GCC and MENA regions. From a single store, it has grown into a prominent omni-channel retailer and distributor adapting continuously to evolving consumer and market trends. With a diverse portfolio including Apparel, Footwear & Accessories, Cycling, Consumer Electronics, Optical, and Sports divisions, ABM operates retail, wholesale, and e-commerce businesses, serving as a trusted partner for global brands.

Role Purpose

ABM seeks a dedicated and meticulous E-commerce Merchandiser to join its Omni team. This role is pivotal in enhancing online sales and conversion rates by crafting an excellent shopping experience on brand websites. Responsibilities include product setup, site merchandising, stock visibility, and promotion execution, all ensuring product presentations meet customer needs timely and uphold brand standards.

Key Responsibilities

• Manage category and collection pages for effective product sequencing, featured items, and stock management aligned to sales and seasonal trends.
• Oversee homepage banners, landing pages, and promotional materials to boost customer engagement.
• Configure and control search and recommendation tools to support upselling, cross-selling, and related product visibility in line with commercial goals.
• Ensure all website content complies with brand and visual standards.
• Upload and maintain accurate product data including descriptions, pricing, images, and attributes on Shopify Plus.
• Ensure timely launch of new products, price updates, and stock availability.
• Improve catalog structure through optimized categorization, tags, and filters for enhanced browsing and discovery.
• Maintain catalog quality by addressing missing content, broken links, out-of-stock issues, and data inaccuracies.
• Collaborate with marketing and agencies to plan and execute seasonal campaigns and promotions.
• Set up and vet promotional pricing, discount codes, and campaign pages prior to launch.
• Coordinate product highlighting during campaigns to maximize sales impact.
• Monitor stock levels and sales performance with buyers and logistics, flagging risks and opportunities around inventory and suggesting merchandising actions.
• Analyze product and category results using Google Analytics and Shopify reports, delivering regular performance insights.
• Conduct website quality assurance on desktop and mobile platforms ensuring a smooth customer journey.
• Engage with internal stakeholders such as buyers, marketing, logistics, IT, and finance to ensure merchandising plans roll out effectively.
• Manage relationships with external agencies and vendors including invoice handling.

Performance Metrics

• Online conversion rates and revenue per category
• Sell-through rates and stock availability for priority SKUs
• Speed from stock receipt to product live status
• Catalog accuracy and content completeness
• Timeliness and accuracy of campaign launches

Qualifications and Experience

• Bachelor’s degree in Business, Marketing, Retail or related field.
• 2 to 4 years’ experience in e-commerce merchandising, ideally within retail, fashion, footwear or sports sectors.
• Hands-on experience with Shopify Plus or similar platforms like Magento or WooCommerce; knowledge of marketplaces is a plus.

Skills and Competencies

• Strong commercial insight paired with analytical skills; proficient use of Excel and Google Analytics.
• Excellent attention to detail and ability to handle multiple product launches and deadlines efficiently.
• Good aesthetic sensibility and understanding of digital customer journeys.
• Effective communication and teamwork abilities.
• Proactive and motivated individual passionate about sports and lifestyle retail.
• Arabic language skills considered an advantage.