Digital Marketing Performance Manager

About The Role

This role offers a unique chance to join a rapidly expanding digital enterprise in Auckland, taking a direct hands-on position as a Performance Marketing Manager. You will be responsible for managing performance across three integrated areas: delivering client marketing projects, orchestrating B2B Account-Based Marketing (ABM), and steering B2C inbound customer acquisition.

Key Responsibilities

• Develop and execute campaigns, identify target audiences, set up tracking mechanisms, monitor spend pacing, ensure quality assurance of campaign execution, and rapidly optimize for improved results.
• Manage operations in a fast-paced, high-volume environment where maintaining quality performance at scale is crucial.
• Collaborate closely with technology and go-to-market teams to design and enhance performance infrastructure, including automation, QA processes, alerting systems, and workflow development.
• Lead initiatives across major platforms such as Google (including Search), Meta, and Pinterest, while exploring and testing emerging paid media platforms and vendor options.
• Shape internal communication on campaign performance by delivering clear, commercially focused reports that highlight effective strategies and outcomes.

Candidate Profile

• Possess current, hands-on experience managing paid media campaigns personally on a weekly or daily basis rather than delegating execution.
• Demonstrate strong expertise in Meta and Google advertising platforms, especially Search, with a solid grasp of tracking fundamentals like pixels, conversion measurement, and quality assurance.
• Have technical knowledge of server-side tracking techniques, Conversions API, and first-party data signaling, enabling effective collaboration with engineering and analytics teams.
• Bring B2B paid media experience, preferably with end-to-end ABM skills including account list creation, data enrichment, intent signal identification, and coordinating activations with outbound efforts.
• Exhibit a systems-oriented approach combined with proactive communication—identifying obstacles early, managing dependencies, and providing timely updates without prompting.
• Be comfortable working in a dynamic, high-accountability setting where balancing daily live delivery alongside continuous system improvements is essential.

Benefits and Opportunities

• Take full ownership across multiple areas—B2B, B2C, and client performance—rather than focusing on a single channel.
• Influence and help build performance operations by partnering with technical teams on automation and scalable infrastructure solutions.
• Gain exposure to international growth initiatives, including expansion into the US market, and advanced ABM and demand generation strategies.
• Work in a role that prioritizes detailed technical excellence and craftsmanship over solely strategic presentation.
• Enjoy significant autonomy and a rapid learning environment, surrounded by meaningful challenges and empowered to implement solutions.

Additional Information

Applicants must be New Zealand citizens, residents, or possess valid visas granting them the right to work in New Zealand. Reference details will be requested at a suitable stage; applicants should not include references in their initial CV submissions. For confidential queries, candidates may contact Siobhan Chaney at +64 27 206 2735, quoting Job ID: 18414.