Business Development Specialist

Company Overview

Become a global citizen in the digital age by empowering a new generation of connected entrepreneurs worldwide. AppDirect offers a subscription platform enabling sales of any product as a service through any channel and device. We manage millions of subscriptions globally, driven by an authentic culture that values visibility and excellence.

This role is part of ITCloud, a division of AppDirect serving IT professionals and customers since 2005. ITCloud.ca is an authorized Canadian distributor for major brands such as Microsoft, Acronis, Bitdefender, AvePoint and others, delivering enterprise cloud and AI solutions focused on continuity, cybersecurity and productivity. Our highly skilled team supports reseller partners by providing technical, commercial, marketing, and administrative tools to grow their businesses on a secure sales platform.

Role Overview

We are seeking a dynamic and passionate individual to spearhead strategic partnerships and drive business network expansion for ITCloud.ca, focusing on Quebec and Eastern Canada. You will be instrumental in developing and managing our partner ecosystem by articulating the value of collaboration, fostering strong alliances, aligning goals, and promoting mutual success.

Key Responsibilities

• Identify and onboard new partners in Quebec and Eastern Canada to expand the ITCloud.ca partner network.
• Work collaboratively across multifunctional teams to pinpoint potential partners and key influencers.
• Build and maintain strong relationships with existing partners targeting at least a 90% partner satisfaction rate.
• Monitor partnership activities and address partner concerns promptly.
• Align strategies and goals through joint planning and documentation of shared objectives and KPIs, tracking progress and outcomes.
• Encourage a collaborative culture among internal teams and partners by establishing regular communication channels to ensure coordinated execution of joint initiatives.
• Represent ITCloud at various events, conferences, and partner activities to promote brand recognition and identify new business opportunities.

Required Qualifications and Skills

• Fluency in both French and English (spoken and written) is essential due to collaboration with international teams across the US, India, Argentina, Ontario, and Alberta.
• A bachelor's degree in business, marketing, or a related field.
• Minimum of five years’ proven experience in partner management, sales, or a related position.
• Direct experience within the cloud ecosystem involving ISVs, vendors, distributors, and partners.
• Strong understanding of cloud solutions including Azure, Microsoft 365, Copilot, cybersecurity, and IT services.
• Excellent communication and presentation abilities.
• Proven aptitude to cultivate and sustain robust partnerships.
• Data-driven mindset with proficiency in analytics tools.
• Strategic thinking and problem-solving skills.
• Willingness to travel regularly to attend events and partner engagements.
• Organizational skills and CRM system proficiency.
• Advanced knowledge of Microsoft Office 365 suite.

Additional Information

AppDirect fosters innovation through diversity and inclusion, welcoming candidates from varied backgrounds including Indigenous peoples, persons with disabilities, and diverse gender and sexual identities. The employer emphasizes privacy, providing transparent data handling policies for applicants.