Business Development Manager

About Social Beat

Social Beat is a fast-growing digital marketing solutions provider in India, partnering with leading brands and high-growth startups. The company employs over 300 digital marketing experts across Bengaluru, Mumbai, NCR, and Chennai, managing roughly 4% of India's digital media investments. It holds premier partnerships with Google and Facebook and collaborates with platforms like Hotstar, Amazon, and LinkedIn. Social Beat focuses on combining creativity and performance marketing to drive growth and return on investment, serving prominent clients such as boAt, Upgrad Campus, Global Bees, and others, along with top brands including Bharat Matrimony, Jaquar, Tata Cliq, and many more. The company has earned numerous industry awards and is recognized as one of the fastest growing agencies in the sector.

Role Overview

The Business Development Manager will spearhead efforts to identify and engage new business partners, expanding the company's client base. This role demands strong communication, critical thinking, and the ability to implement strategies effectively.

Key Responsibilities

• Identify and research prospective clients and brands interested in digital marketing services.
• Conduct account audits across platforms such as Meta, Google, SEO, Amazon, Flipkart, and Blinkit to discover gaps and opportunities to pitch to brands.
• Initiate outreach efforts with compelling, data-backed proposals.
• Build a strong pipeline of leads utilizing targeted outreach, attending industry events, and networking.
• Establish and maintain robust client relationships by understanding their marketing needs and objectives.
• Work collaboratively with clients and internal teams to craft customized strategies and proposals.
• Develop persuasive pitches to secure new business opportunities.
• Present agency capabilities and digital marketing solutions effectively to potential clients.
• Negotiate contracts and close business deals to meet or surpass sales goals.
• Keep abreast of industry trends, competitor activity, and emerging marketing opportunities.
• Perform market research to identify new niches and target demographics for partnerships.
• Collaborate with analytics teams to deliver data-driven insights and performance reports to clients.
• Leverage analytics to optimize marketplace campaigns and suggest improvements.

Required Qualifications and Skills

• 4 to 5 years of relevant experience in a digital marketing agency environment.
• Bachelor's degree in Marketing, Business, or a related discipline; a Master's degree is advantageous.
• Proven track record in business development, sales, or account management, particularly within digital marketing or marketplace sectors.
• Strong knowledge of marketplace trends and digital platforms.
• Excellent communication, presentation, and negotiation abilities.
• Ability to work both independently and collaboratively in a team setting.
• Goal-oriented mindset with a history of achieving or exceeding sales targets.
• Strong analytical aptitude with the capacity to utilize data for decision-making.

Location

Mumbai, Maharashtra, India