Account Developer

Role Overview

Coca-Cola Beverages Botswana is seeking dynamic individuals to join their sales team as Account Developers. The key focus of this role is to promote growth and enhance customer accounts by ensuring the availability of appropriate products in correct quantities and pricing.

Key Responsibilities

• Implement market activation strategies regularly across designated outlets aligned to RED standards and OBPPCE strategies for revenue and volume growth.
• Develop and nurture dependable relationships with customers to boost product visibility, availability, and sustained business value.
• Maintain a disciplined call cycle for steady engagement and order acquisition across all points of sale.
• Conduct trade marketing efforts and uphold merchandising standards consistent with RED and channel-specific criteria.
• Manage stock rotation and guarantee quality compliance and timely trade replacements per company protocols.
• Oversee company assets such as coolers and sales equipment ensuring proper placement, use, and verification in all outlets.
• Collect and analyze market intelligence related to trends, customer behavior, and competitors to pinpoint growth avenues.
• Maintain accurate master data for the assigned territory, applying ISSCOM standards, GPS, cooler management, tiering, and customer data correctly.
• Adopt and integrate emerging digital tools and technologies to enhance customer service and operational productivity.
• Scout and onboard new clients in the territory to widen product presence and elevate sales and portfolio penetration.
• Collaborate actively with colleagues to share insights and foster innovative approaches benefiting the wider market.

Qualifications and Experience

• Possession of a university degree, ideally in Marketing, Sales, or equivalent fields.
• Minimum of 2 years’ experience in sales and marketing roles.
• Demonstrated strong commercial orientation combined with proficient numerical skills.
• Comfortable and adept with digital tools and technology applications.