Social Media Manager

Role Overview

We are seeking a Social Media Manager who deeply understands the dynamics of social media beyond just scheduling posts. This individual will take charge of the content calendar, strategy, and messaging across platforms including Instagram, TikTok, Snapchat, X, and LinkedIn, acting as the brand's authentic voice. A passion for identifying what makes content captivating in the initial seconds is essential.

Key Responsibilities

• Maintain full ownership of the content calendar, ensuring clarity on what content goes out, on which platform, and the rationale behind it.
• Craft engaging, humanized content—captions, ideas, and copy that truly resonate with audiences rather than sounding automated.
• Lead videographers and content creators during shoots by generating ideas and directing the final output.
• Collaborate closely with the commercial team to align posted content with sales objectives.
• Analyze performance metrics such as reach, engagement, saves, and shares to continually optimize content quality, not just quantity.

Candidate Requirements

• Proven experience managing social media with genuine strategic involvement, beyond mere posting.
• Strong writing skills demonstrated via sample captions or copy.
• Comfort and interest in interpreting social media analytics and data.
• Excellent organizational abilities.
• Fluency in Arabic is mandatory, with preference for Qatar-born residents.