Social Media Content Creator

About the Role

We seek a creative and skilled Social Media Content Creator to produce captivating, high-quality material that embodies the brand essence and draws the intended audience across multiple social and digital platforms.

Key Responsibilities

• Design and produce engaging posts for Instagram, TikTok, Facebook, and additional digital channels.
• Plan, capture, and edit photos, short videos, Reels, and Stories.
• Generate innovative content ideas aligned with overall brand strategy.
• Craft compelling captions, scripts, and promotional texts.
• Document events, workshops, classes, and brand activities through photography and videography.
• Work closely with marketing, branding, and design teams to implement content campaigns.
• Keep current with emerging social media trends, formats, sounds, and styles.
• Maintain a content calendar and guarantee timely publishing.
• Track content performance and suggest improvements to increase engagement and reach.
• Ensure all content consistently reflects a professional and cohesive brand aesthetic.
• Support campaign creation and promotional projects as needed.

Required Qualifications and Skills

• A Bachelor’s degree in Marketing, Communications, Media, Digital Marketing, or similar disciplines is preferable.
• Prior experience in content creation, social media management, or digital marketing is expected.
• Strong skills in photography and videography.
• Proficiency with editing software like CapCut, Photoshop, Adobe Premiere Pro, and Canva.
• Solid knowledge of platforms including Instagram and TikTok.
• Exceptional creative thinking and storytelling abilities.
• Excellent verbal and written communication skills.
• Capability to thrive in a fast-moving and creative work setting.
• Attention to detail and a strong eye for visual style.
• A portfolio showcasing past content creation work is highly advantageous.

Preferred Experience

• Background in fashion, art, design, lifestyle, education, or other creative industries.
• Confidence appearing on camera when necessary.
• Familiarity with current social media trends and platform algorithms.
• Basic knowledge of social media analytics and performance evaluation.
• Ability to independently conceive and execute content concepts from start to finish.

Application Details

Candidates interested in applying should prepare their CV and portfolio for submission.