Social & E-commerce Growth Manager (Remote)
Training Kit Outside (London, United Kingdom)
Remote · Full Time
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- Experience
- 1+ yrs
- Salary
- INR 1,600,000 – INR 1,600,000 / year
- Openings
- 1
- Posted
- 3 weeks ago
- Work mode
- Work from home
- Eligibility
- Candidates must have at least one year of relevant experience and be available to work from 9:30 PM to 1:30 AM Indian Standard Time to coordinate with UK-based work hours.
- Resume
- Required to apply
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Job description
About the Role
Training Kit Outside is a UK-based fitness and combat sports brand, launching its first product, PUNCH TRUNK—a portable outdoor training bag that simplifies boxing and fitness outside gym environments. We're seeking a committed Social & E-commerce Growth Manager to build our digital audience, transform engagement into website registrations, and ultimately drive product sales. This role entails end-to-end management of the digital marketing funnel from content creation to customer acquisition.
Key Responsibilities
- Formulate and execute content strategies and concepts aligned with brand goals.
- Advise the founder on required content to shoot in the UK to align with marketing plans.
- Oversee or directly edit short-form video content and create clips suited for social platforms.
- Manage social media channels including Instagram, TikTok, and others to maximize reach and engagement.
- Analyze performance metrics to refine content approach and channel tactics.
- Experiment with diverse content types, target audiences, and marketing strategies to optimize growth.
- Set up, monitor, and optimize advertising campaigns across Meta platforms.
- Track and analyze key conversion metrics related to sign-ups and sales effectiveness.
- Develop relationships with content creators and affiliates to augment marketing efforts.
- Establish scalable customer acquisition frameworks for sustained online revenue growth.
Qualifications & Experience
- At least one year of relevant experience in social media marketing, paid advertising, or e-commerce growth.
- Fluency with Meta (Facebook/Instagram) advertising platforms and analytics.
- Proven expertise in managing and growing social accounts, especially with short-form video content.
- Ability to interpret data analytics to inform marketing decisions.
Candidate Profile
- Inquisitive and analytical about what drives content success.
- Strong independent working capabilities and commercial acumen beyond superficial follower metrics.
- Comfortable testing new ideas and approaches in digital marketing contexts.
- Prepared to guide content creation remotely with the founder providing raw footage.
Work Schedule & Location
This position is fully remote, working closely with the UK-based founder. Applicants must be able to work from 9:30 PM to 1:30 AM Indian Standard Time to overlap with the founder's UK hours (5 PM to 9 PM GMT).
Compensation & Benefits
The role offers an annual salary of ₹1,600,000 INR with a potential for pay growth tied to added responsibilities and demonstrated impact. The workweek consists of five days.
Additional Requirements
- Possession of Meta analytics qualifications is required.