SEO Executive

Overview

Iconier Digital Agency is seeking a motivated and detail-oriented SEO Executive to strengthen its digital marketing team. This full-time role is open to both freshers and experienced candidates who possess a solid grasp of SEO principles including keyword research, on-page, off-page, and technical SEO, as well as content optimization.

Primary Duties

• Conduct keyword research, analyze competitors, and understand search intent to inform strategy.
• Implement on-page SEO enhancements such as meta titles, descriptions, headings, URL structure, and internal linking.
• Perform technical SEO audits to detect and fix website problems impacting performance.
• Execute off-page SEO efforts focused on quality link-building and backlink evaluation.
• Optimize Google Business Profiles to boost local search visibility.
• Handle local SEO activities including maintaining local citations, ensuring NAP consistency, and enhancing location-specific pages.
• Optimize content across websites including service pages, landing pages, and blogs.
• Track rankings, organic traffic, clicks, impressions, and conversions using tools like Google Search Console and Google Analytics 4.
• Identify and remedy website errors related to indexing, crawling, redirects, broken links, and duplicate content.
• Adhere to Google Search Essentials and SEO best practices, incorporating E-E-A-T principles.
• Prepare regular SEO reports and suggest strategic improvements.
• Stay informed about evolving SEO trends such as Google algorithm updates, AI search, AEO, GEO, and new developments in SEO technology.

Candidate Requirements

• Basic to advanced knowledge of SEO fundamentals and practices.
• Experience or familiarity with keyword research, on-page, off-page, and technical SEO.
• Proficiency or interest in SEO tools including Google Search Console, Google Analytics 4, Ahrefs, Semrush, or Screaming Frog preferred.
• Advantageous to have knowledge of local SEO and Google Business Profile management.
• Strong analytical, communication, and problem-solving abilities.
• Capability to juggle multiple projects while meeting deadlines.
• Eagerness to learn, adapt, and collaborate with content and development teams.

Eligibility

• Open to freshers with a sound understanding of SEO techniques.
• Experienced SEO professionals are encouraged to apply.
• Preferred candidates hold a degree or diploma in a relevant discipline.
• Practical SEO knowledge and willingness to grow in the field are essential.

Benefits

• Opportunity to engage with diverse domestic and international SEO projects.
• Gain hands-on experience in local SEO, technical SEO, content optimization, and fostering organic growth.
• Work in a collaborative, growth-driven environment that supports skill development and career progression.