SEO Executive

Job Summary

We seek a competent and outcome-oriented SEO and Digital Marketing Executive with 2 to 3 years of practical experience. The candidate will be responsible for enhancing website visibility, increasing organic traffic, and contributing to overall digital expansion through effective SEO and marketing practices.

Key Responsibilities

• Optimize on-page SEO elements including meta tags, keyword placement, internal link structure, and content adjustment.
• Implement off-page SEO techniques such as backlink creation, directory submissions, and outreach strategies.
• Manage technical SEO duties encompassing site audits, improving page loading speed, resolving indexing problems, and overseeing sitemap configurations.
• Design and execute backlinks to boost domain authority.
• Incorporate advanced SEO concepts including Answer Engine Optimization (AEO) and Generative Engine Optimization (GEO).
• Conduct thorough keyword research and competitive analysis to uncover growth opportunities.
• Create and refine SEO-friendly content like blogs, articles, and website copy.
• Track and interpret website analytics using tools such as Google Analytics and Search Console.
• Remain informed about newest SEO developments, Google algorithm changes, and digital marketing trends.
• Collaborate cross-functionally with content creators, designers, and developers to implement campaigns.

Qualifications and Skills

• 2 to 3 years of demonstrated experience in SEO and digital marketing.
• Solid expertise in on-page, off-page, and technical SEO.
• Practical knowledge and application of backlinking methods.
• Basic familiarity with AEO and GEO strategies.
• Proficient written and verbal English communication.
• Capable of producing or directing SEO-optimized written content.
• Experience with SEO platforms such as Ahrefs, SEMrush, Google Analytics, and Search Console.
• Analytical and detail-oriented mindset.

Preferred Competencies

• Introductory knowledge of social media marketing and paid advertisement campaigns including Google Ads and Meta Ads.
• Understanding of content management systems like WordPress.
• Ability to handle multiple tasks effectively and meet deadlines.