Senior PR Executive

About the Role

We are seeking a Senior Public Relations Executive with 3 to 5 years of experience, preferably with a background in lifestyle PR and a strong agency exposure. The role involves assisting senior team members with daily public relations operations and playing a key part in managing communication strategies that align with current industry trends.

Key Responsibilities

• Assist senior PR team members with everyday PR tasks.
• Track media landscapes to identify opportunities and manage content creation.
• Participate in client meetings and compile consistent client reporting.
• Develop and implement quarterly strategic plans and monthly performance reports.
• Craft, distribute press releases, and promote news or feature stories to media outlets.
• Stay informed on industry trends to devise effective communication approaches.
• Gather, interpret, and assess media coverage analytics.
• Foster strong client-agency relationships and handle crisis communication when necessary.

Qualifications and Requirements

• Possession of a Master's degree or diploma in Public Relations, Communications, Media, or Marketing.
• Extensive experience working within a PR agency setting.
• Excellent verbal and written communication skills, analytical thinking, and problem-solving capability.
• Understanding of new media operations and broader economic contexts.
• Must have prior expertise specifically in Lifestyle PR.

Additional Information

• Location: Santacruz, Mumbai. The candidate must be based in Mumbai.
• Working Hours: Monday to Friday, from 9 AM to 6 PM.