- Experience
- 2+ yrs
- Salary
- —
- Openings
- 1
- Posted
- 4 days ago
- Work mode
- In office
- Education
- B.Tech / B.E.
- Eligibility
- Candidates must hold a B.Tech or B.E. degree in any specialization.
- Resume
- Required to apply
Where you'll work
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Job description
About Wishup
Wishup, established in 2017, stands as India's premier remote work platform, connecting international businesses with elite remote professionals including Virtual Assistants, Operations/Admin Managers, Executive Assistants, Project Managers, Bookkeepers, and Accountants. The platform maintains a rigorous selection rate of just 0.1%, ensuring highly skilled professionals who are actively managed via an AI-based remote work system.
Supported by prominent investors such as Orios Ventures, Inflection Point Ventures, 500 Startups, and Tracxn Labs, the leadership team includes distinguished alumni from IIT Madras, IIM Ahmedabad, IIT Kanpur, IIT Bombay, and DCE.
Role Overview
This full-time position is for a Marketing Analyst or Senior Marketing Analyst based in Bengaluru, working onsite Monday through Friday. The role is aligned at the Associate to Senior Associate grade levels.
Key Responsibilities
- Track and analyze marketing metrics (daily, weekly, monthly) across various channels including PPC, SEO, Meta platforms, and website performance.
- Create and maintain dashboards and reports utilizing Google Data Studio, Excel, or Looker Studio.
- Evaluate the effectiveness of paid campaigns such as Google Ads, Meta Ads, and LinkedIn Ads.
- Gather actionable insights using Google Analytics, Search Console, and SEMrush tools.
- Support keyword research, competitor benchmarking, and generate organic ranking reports.
- Visualize marketing data to uncover trends, identify drop-offs, and pinpoint growth opportunities.
- Assist in producing A/B testing reports for landing page and advertisement creative performance.
- Collaborate closely with content and performance teams to enable real-time campaign optimizations.
- Help manage budget pacing and track ROI across paid marketing channels.
- Ensure marketing data hygiene and consistency in UTM tagging practices.
- Leverage AI-powered tools to enhance analysis and automate repetitive tasks.
Candidate Profile
- Minimum of two years' experience in marketing or data analysis roles, including internships.
- Strong proficiency with Excel or Google Sheets, including pivot tables, formulas, and charting capabilities.
- Comfortable navigating Google Analytics, Google Search Console, and Google Ads platforms.
- Exposure to SEMrush, Meta Ads, and Looker Studio is preferred, with interest encouraged.
- Ability to create clear, insightful data visualizations and narrate market stories through dashboards.
- Bonus skills include working knowledge of SQL and/or Python, though not mandatory.
- Essential experience using AI-based analytical or automation tools.
Technical Requirements
- Laptop equipped with a minimum of 8 GB RAM.
- Processor equivalent to or exceeding Intel i5 8th generation.
- Good quality webcam and headset for communication.
Minimum education
Bachelor's Degree