Search Engine Optimization Manager

About Media NV

Media NV, founded in 2014 with headquarters in North America and offices in Ahmedabad and Chandigarh, operates like a family focused on contributing to your business growth, as your success mirrors our expansion. Our team of driven, talented professionals merges creativity, technology, and marketing to help brands integrate with the online environment and thrive. Our services support both local and outsourced goals, ensuring tailored and optimal outcomes.

Position Location and Type

This role is based onsite in Thaltej, Ahmedabad, Gujarat and is a full-time position suited for seasoned professionals.

Role Summary

We seek a skilled SEO Manager specializing in Local SEO & Growth who will spearhead and amplify our Local SEO initiatives. This role demands solid expertise in Local SEO tactics, Google Business Profile enhancement, managing SEO campaigns across multiple locations, leadership capabilities, and client relationship management.

Responsibilities

• Formulate and implement advanced Local SEO strategies for businesses with multiple locations and service offerings.
• Enhance Google Business Profiles to elevate local search rankings and visibility within Google Map Pack.
• Boost organic traffic, generate qualified leads, and increase conversions through impactful SEO initiatives.
• Supervise comprehensive SEO efforts encompassing on-page, off-page, and technical aspects.
• Lead and mentor a team of SEO professionals of varying experience levels.
• Define and track KPIs, ensuring team accountability and performance monitoring.
• Conduct training and foster ongoing professional growth among team members.
• Promote a culture emphasizing ownership, quality, and continuous improvement.
• Serve as the primary contact for SEO strategies, campaign outcomes, and client communications.
• Present analytical reports, insights, and recommendations to clients.
• Address client concerns promptly and strengthen long-term relationships.
• Monitor search rankings, traffic metrics, and Google Business Profile health.
• Investigate performance issues like ranking drops and implement recovery plans.
• Create and refine scalable SEO processes, workflows, and standard operating procedures.
• Identify and address operational inefficiencies utilizing automation for reporting and audits.
• Collaborate with cross-functional teams including content, development, design, and paid marketing to ensure SEO best practices are applied.
• Align SEO efforts with broader marketing strategies and company objectives.

Qualifications and Skills Required

• Extensive hands-on SEO experience spanning 8 to 10 or more years, with leadership responsibilities preferred.
• Demonstrated success managing Local SEO and multi-location campaigns effectively.
• Expertise in optimizing Google Business Profiles and securing prominent rankings in Google Map Pack.
• Proven ability to lead SEO teams and manage client or stakeholder communications effectively.
• Comprehensive knowledge in technical, on-page, and off-page SEO strategies.
• Experience designing and implementing SEO processes, SOPs, and scalable workflows.
• Strong analytical skills to evaluate data, diagnose issues, and devise solutions.
• Exceptional communication and problem-solving skills.
• Proficiency with SEO tools such as Ahrefs and SEMrush.
• Working familiarity with Google Analytics 4 and Google Search Console.