Search Engine Optimization Executive

Job Overview

FirstBit Digital Technologies is searching for a driven SEO Executive well-versed in SEO principles and adept at utilizing AI technologies to enhance productivity, innovation, and results in SEO efforts. The ideal individual demonstrates enthusiasm for integrating AI tools in daily SEO activities such as keyword analysis, content generation, reporting, and competitive research, continually keeping pace with evolving digital marketing trends.

Key Responsibilities

• Initiate and manage organic search optimization campaigns from scratch.
• Design, develop, and implement comprehensive SEO and social media strategies.
• Create and refine engaging website content, including blogs and page descriptions, optimized for search engines.
• Develop SEO plans and manage accounts with clear performance goals (KPIs) to assess marketing improvements.
• Monitor daily SEO performance metrics to evaluate strategy effectiveness.
• Coordinate with marketing teams to unify objectives and set suitable KPIs.
• Conduct keyword research and provide optimized copy recommendations for major search engines.
• Oversee SEO implementations from pre-launch through performance assessment.
• Analyze website traffic data, rankings, and their business impact.
• Investigate and suggest new digital marketing methods and trends.
• Monitor competitor advertising links for strategic insights.
• Devise and implement link-building initiatives.
• Perform quality assurance and content proofreading.
• Interact with clients and provide performance reports.

Requirements

• Ability to plan and execute AI-driven SEO strategies aimed at improving organic search rankings and visibility.
• Experience setting up and managing SEO campaigns end-to-end.
• Proficiency in tools such as Ahrefs, SEMrush, Screaming Frog, GA4, Search Console, and AI assistants like ChatGPT, Gemini, Jasper.
• Skill in generating SEO-focused content ideas and outlines using AI that meets search intent and brand voice.
• Competence optimizing website content, meta tags, blogs, and landing pages for SEO and readability.
• Use of AI to automate reporting, data analysis, and insight generation.
• Strong familiarity with Google algorithm updates and emerging AI trends in digital marketing.
• Leadership qualities with ownership mindset and the ability to work well cross-functionally.
• Proactive, creative, and focused on delivering measurable SEO outcomes.

Bonus Skills

• Experience with AI-powered content optimization platforms like SurferSEO, Clearscope.
• Basic knowledge of prompt engineering tailored for SEO applications.
• Skills in AI-enhanced reporting or dashboard tools such as Looker Studio and ChatGPT automation.
• Basic understanding of HTML/CSS or WordPress platform.