Sales Development Representative / SDR – Outbound Lead Generation

About the Role

As a Sales Development Representative (SDR) focused on outbound lead generation at Dataciders in Nuremberg or Dortmund, you will serve as the initial point of contact for potential new customers. Your tasks include identifying suitable target clients and proactively reaching out to them via phone and email to spark interest in Dataciders' services and assess their needs. Your ultimate responsibility is to convert promising contacts into qualified initial appointments for our Sales and Consulting teams, who will then handle detailed consultation, proposal creation, and project development.

If you enjoy building new relationships, engaging others with complex IT topics, and directly contributing to acquiring new clients, this role is an ideal fit.

Company Overview

Dataciders is a fast-growing enterprise group and leading service provider in Data & AI within the German-speaking region, recognized as #1 in the prestigious Lünendonk ranking for Data & Analytics services. Since 2024, PRODATO has joined the Dataciders Group, providing specialized IT consultancy from Nuremberg for over 25 years. PRODATO focuses on custom solutions that fuse innovation, practical application, and cost-efficiency, with core areas including Business Intelligence, Analytics, Data Warehousing, Artificial Intelligence, as well as process and project management. They also execute demanding software projects and develop robust, value-enhancing solutions across diverse industries.

Work Location

• You will be based at one of our offices, primarily in Nuremberg, with the flexibility to work remotely.

Key Responsibilities

• Identify potential new customers and relevant contacts within targeted industries and companies.
• Initiate active communication with prospective clients via telephone, email, LinkedIn, and campaign participation.
• Conduct initial discussions to generate interest in Dataciders and determine client needs.
• Qualify leads according to defined standards and convert them into sales-qualified leads or confirmed appointments.
• Schedule meetings for Sales and Consulting personnel and ensure smooth handover of information.
• Support follow-up activities for marketing campaigns, trade fairs, and other promotional events.
• Maintain accurate documentation of all outreach activities and client information within the CRM system.
• Collaborate closely with Sales, Marketing, and Consulting teams to deepen understanding of our topics, target audiences, and value propositions.

Desired Qualifications and Skills

• Completed vocational training, university degree, or equivalent qualification.
• Passion for sales, proactive outreach, and engaging conversations with people.
• Comfortable with frequent telephone communication, exhibiting a positive, confident, and persuasive demeanor.
• Ability to quickly grasp new topics and explain complex subjects in clear, accessible language.
• Structured, reliable work approach with thorough activity documentation.
• Excellent written and verbal German language skills.
• Some prior experience in sales, telephone acquisition, sales development, or lead qualification is advantageous.
• Experience with CRM tools, LinkedIn Sales Navigator, or B2B campaigns is a plus but not mandatory.

Employee Benefits

• Personalized onboarding program with a dedicated mentor supporting your start.
• Flexible working hours and hybrid work options to support work-life balance.
• Subsidies for public transport commuting and promotion of healthy lifestyles including eco-friendly mobility via a bike leasing program.
• Long-term financial security through company-sponsored retirement plans with employer contributions.
• Access to sports activities supported by discounts for Urban Sports Club memberships.
• Opportunities for ongoing training and a culture encouraging knowledge exchange and idea sharing.
• Focus on social interactions through regular regional networking events despite hybrid work arrangements.

Diversity and Inclusion

Dataciders values diversity and views differences in gender, nationality, disabilities, age, sexual orientation, and beliefs as strengths that enrich our team. We look forward to your application and are happy to address any questions directly via email.